#BD3958#BD3958

#BD3958 is a mid, vivid red. Relative luminance 0.144; OKLCH L 54.6% C 0.168 H 10.9°. Best body text is #FFFFFF at 5.40:1 contrast (WCAG AA passes).

Color values

HEX	#BD3958
RGB	rgb(189, 57, 88)
HSL	hsl(346, 54%, 48%)
HSV	hsv(346, 70%, 74%)
CMYK	cmyk(0%, 69.8%, 53.4%, 25.9%)
CIE-LAB	lab(44.88, 54.57, 12.53)
CIE-LCH	lch(44.88, 55.99, 12.94°)
OKLab	oklab(54.62% 0.1653 0.0318)
OKLCH	oklch(54.62% 0.168 10.9)
XYZ	xyz(24.2130, 14.4529, 10.7453)
Luminance	0.1445 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3958 #39BD9E

analogous

#BD399A #BD3958 #BD5C39

triadic

#BD3958 #58BD39 #3958BD

tetradic

#BD3958 #9ABD39 #39BD9E #5C39BD

square

#BD3958 #9ABD39 #39BD9E #5C39BD

split-complementary

#BD3958 #39BD5C #399ABD

monochromatic

#5F1D2C #8E2B42 #BD3958 #D0637D #DE92A4

Accessibility & contrast

On white

5.40

#BD3958 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.89

#BD3958 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3958

5.40:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3958	#FFFFFF	#000000	##FFFFFF
##BD3958	1.00	5.40	3.89	5.40
#FFFFFF	5.40	1.00	21.00	1.00
#000000	3.89	21.00	1.00	21.00
##FFFFFF	5.40	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#595958

Deuteranopia (green-blind)

#7C7455

Tritanopia (blue-blind)

#CE1D45

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3958;
/* rgb */ color: rgb(189, 57, 88);
/* oklch */ color: oklch(54.6% 0.168 10.9);

Tailwind

colors: {
  custom: {
    50: '#d77986',
    500: '#bd3958',
    950: '#000000',
  },
}

SCSS

$custom: #bd3958;
$custom-light: #d77986;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3958",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 88
  },
  "hsl": {
    "h": 345.909,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.54624,
    "c": 0.16833,
    "h": 10.9
  },
  "luminance": 0.1445
}

Semantic roles & 50–950 ramp

primary

#BD3958

secondary

#89C9BA

accent

#DDBB4B

background

#FEF7F8

surface

#FCEEEF

border

#D5C9CA

text

#160A0B

muted

#847C7C

Preview Lab

Preview with #BD3958

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →