#BD393E#BD393E

#BD393E is a mid, vivid red. Relative luminance 0.141; OKLCH L 54.1% C 0.168 H 22.8°. Best body text is #FFFFFF at 5.50:1 contrast (WCAG AA passes).

Color values

HEX	#BD393E
RGB	rgb(189, 57, 62)
HSL	hsl(358, 54%, 48%)
HSV	hsv(358, 70%, 74%)
CMYK	cmyk(0%, 69.8%, 67.2%, 25.9%)
CIE-LAB	lab(44.37, 52.80, 27.77)
CIE-LCH	lch(44.37, 59.66, 27.74°)
OKLab	oklab(54.09% 0.1551 0.0652)
OKLCH	oklch(54.09% 0.168 22.8)
XYZ	xyz(23.3214, 14.0963, 6.0493)
Luminance	0.1409 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD393E #39BDB8

analogous

#BD3980 #BD393E #BD7639

triadic

#BD393E #3EBD39 #393EBD

tetradic

#BD393E #80BD39 #39BDB8 #7639BD

square

#BD393E #80BD39 #39BDB8 #7639BD

split-complementary

#BD393E #39BD76 #3980BD

monochromatic

#5F1D1F #8E2B2F #BD393E #D06367 #DE9295

Accessibility & contrast

On white

5.50

#BD393E on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.82

#BD393E on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD393E

5.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD393E	#FFFFFF	#000000	##FFFFFF
##BD393E	1.00	5.50	3.82	5.50
#FFFFFF	5.50	1.00	21.00	1.00
#000000	3.82	21.00	1.00	21.00
##FFFFFF	5.50	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5E573D

Deuteranopia (green-blind)

#7F733A

Tritanopia (blue-blind)

#CF103C

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bd393e;
/* rgb */ color: rgb(189, 57, 62);
/* oklch */ color: oklch(54.1% 0.168 22.8);

Tailwind

colors: {
  custom: {
    50: '#d87873',
    500: '#bd393e',
    950: '#000000',
  },
}

SCSS

$custom: #bd393e;
$custom-light: #d87873;
$custom-dark: #000000;

JSON

{
  "hex": "#bd393e",
  "rgb": {
    "r": 189,
    "g": 57,
    "b": 62
  },
  "hsl": {
    "h": 357.727,
    "s": 53.659,
    "l": 48.235
  },
  "oklch": {
    "l": 0.54085,
    "c": 0.16826,
    "h": 22.8
  },
  "luminance": 0.14093
}

Semantic roles & 50–950 ramp

primary

#BD393E

secondary

#89C9C7

accent

#DDD84B

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160908

muted

#847B7B

Preview Lab

Preview with #BD393E

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →