#BD3894#BD3894

#BD3894 is a mid, vivid pink. Relative luminance 0.158; OKLCH L 56.6% C 0.193 H 342.7°. Best body text is #FFFFFF at 5.05:1 contrast (WCAG AA passes).

Color values

HEX	#BD3894
RGB	rgb(189, 56, 148)
HSL	hsl(318, 54%, 48%)
HSV	hsv(318, 70%, 74%)
CMYK	cmyk(0%, 70.4%, 21.7%, 25.9%)
CIE-LAB	lab(46.70, 61.45, -21.46)
CIE-LCH	lch(46.70, 65.09, 340.75°)
OKLab	oklab(56.6% 0.1846 -0.0575)
OKLCH	oklch(56.6% 0.193 342.7)
XYZ	xyz(27.7467, 15.7881, 29.5974)
Luminance	0.1578 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3894 #38BD61

analogous

#A338BD #BD3894 #BD3851

triadic

#BD3894 #94BD38 #3894BD

tetradic

#BD3894 #BDA338 #38BD61 #3851BD

square

#BD3894 #BDA338 #38BD61 #3851BD

split-complementary

#BD3894 #51BD38 #38BDA3

monochromatic

#5F1C4A #8E2A6F #BD3894 #D062AE #DE91C7

Accessibility & contrast

On white

5.05

#BD3894 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.16

#BD3894 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3894

5.05:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3894	#FFFFFF	#000000	##FFFFFF
##BD3894	1.00	5.05	4.16	5.05
#FFFFFF	5.05	1.00	21.00	1.00
#000000	4.16	21.00	1.00	21.00
##FFFFFF	5.05	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#446197

Deuteranopia (green-blind)

#6D7791

Tritanopia (blue-blind)

#C93961

Achromatopsia (no color)

#6F6F6F

Design tokens & code

CSS

--color: #bd3894;
/* rgb */ color: rgb(189, 56, 148);
/* oklch */ color: oklch(56.6% 0.193 342.7);

Tailwind

colors: {
  custom: {
    50: '#d57ab3',
    500: '#bd3894',
    950: '#000000',
  },
}

SCSS

$custom: #bd3894;
$custom-light: #d57ab3;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3894",
  "rgb": {
    "r": 189,
    "g": 56,
    "b": 148
  },
  "hsl": {
    "h": 318.496,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.56601,
    "c": 0.19331,
    "h": 342.7
  },
  "luminance": 0.15785
}

Semantic roles & 50–950 ramp

primary

#BD3894

secondary

#87C99C

accent

#DE784A

background

#FDF7FB

surface

#FBEEF6

border

#D4C9D0

text

#150A11

muted

#837C80

Preview Lab

Preview with #BD3894

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →