#BD3851#BD3851

#BD3851 is a mid, vivid red. Relative luminance 0.142; OKLCH L 54.4% C 0.169 H 14.0°. Best body text is #FFFFFF at 5.46:1 contrast (WCAG AA passes).

Color values

HEX	#BD3851
RGB	rgb(189, 56, 81)
HSL	hsl(349, 54%, 48%)
HSV	hsv(349, 70%, 74%)
CMYK	cmyk(0%, 70.4%, 57.1%, 25.9%)
CIE-LAB	lab(44.58, 54.41, 16.45)
CIE-LCH	lch(44.58, 56.84, 16.82°)
OKLab	oklab(54.36% 0.1638 0.0409)
OKLCH	oklch(54.36% 0.169 14)
XYZ	xyz(23.8879, 14.2446, 9.2746)
Luminance	0.1424 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3851 #38BDA4

analogous

#BD3893 #BD3851 #BD6138

triadic

#BD3851 #51BD38 #3851BD

tetradic

#BD3851 #93BD38 #38BDA4 #6138BD

square

#BD3851 #93BD38 #38BDA4 #6138BD

split-complementary

#BD3851 #38BD61 #3893BD

monochromatic

#5F1C29 #8E2A3D #BD3851 #D06277 #DE91A0

Accessibility & contrast

On white

5.46

#BD3851 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.85

#BD3851 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3851

5.46:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3851	#FFFFFF	#000000	##FFFFFF
##BD3851	1.00	5.46	3.85	5.46
#FFFFFF	5.46	1.00	21.00	1.00
#000000	3.85	21.00	1.00	21.00
##FFFFFF	5.46	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A5851

Deuteranopia (green-blind)

#7C734E

Tritanopia (blue-blind)

#CF1842

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bd3851;
/* rgb */ color: rgb(189, 56, 81);
/* oklch */ color: oklch(54.4% 0.169 14.0);

Tailwind

colors: {
  custom: {
    50: '#d77881',
    500: '#bd3851',
    950: '#000000',
  },
}

SCSS

$custom: #bd3851;
$custom-light: #d77881;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3851",
  "rgb": {
    "r": 189,
    "g": 56,
    "b": 81
  },
  "hsl": {
    "h": 348.722,
    "s": 54.286,
    "l": 48.039
  },
  "oklch": {
    "l": 0.54355,
    "c": 0.16881,
    "h": 14
  },
  "luminance": 0.14241
}

Semantic roles & 50–950 ramp

primary

#BD3851

secondary

#87C9BD

accent

#DEC24A

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#16090A

muted

#847B7C

Preview Lab

Preview with #BD3851

Body copy rendered with the generated semantic roles for this colour.

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