#BD37C6#BD37C6

#BD37C6 is a mid, highly saturated purple. Relative luminance 0.176; OKLCH L 59.1% C 0.231 H 325.2°. Best body text is #FFFFFF at 4.64:1 contrast (WCAG AA passes).

Color values

HEX	#BD37C6
RGB	rgb(189, 55, 198)
HSL	hsl(296, 57%, 50%)
HSV	hsv(296, 72%, 78%)
CMYK	cmyk(4.5%, 72.2%, 0%, 22.4%)
CIE-LAB	lab(49.04, 69.43, -47.24)
CIE-LCH	lch(49.04, 83.98, 325.77°)
OKLab	oklab(59.1% 0.1894 -0.1314)
OKLCH	oklch(59.1% 0.231 325.2)
XYZ	xyz(32.5447, 17.6305, 55.1040)
Luminance	0.1763 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD37C6 #40C637

analogous

#7637C6 #BD37C6 #C63787

triadic

#BD37C6 #C6BD37 #37C6BD

tetradic

#BD37C6 #C67637 #40C637 #3787C6

square

#BD37C6 #C67637 #40C637 #3787C6

split-complementary

#BD37C6 #87C637 #37C676

monochromatic

#621C66 #8F2A96 #BD37C6 #CD66D4 #DD96E2

Accessibility & contrast

On white

4.64

#BD37C6 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.53

#BD37C6 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BD37C6

4.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD37C6	#FFFFFF	#000000	##FFFFFF
##BD37C6	1.00	4.64	4.53	4.64
#FFFFFF	4.64	1.00	21.00	1.00
#000000	4.53	21.00	1.00	21.00
##FFFFFF	4.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#076ACA

Deuteranopia (green-blind)

#557AC3

Tritanopia (blue-blind)

#C14F7C

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #bd37c6;
/* rgb */ color: rgb(189, 55, 198);
/* oklch */ color: oklch(59.1% 0.231 325.2);

Tailwind

colors: {
  custom: {
    50: '#d57bd8',
    500: '#bd37c6',
    950: '#000000',
  },
}

SCSS

$custom: #bd37c6;
$custom-light: #d57bd8;
$custom-dark: #000000;

JSON

{
  "hex": "#bd37c6",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 198
  },
  "hsl": {
    "h": 296.224,
    "s": 56.522,
    "l": 49.608
  },
  "oklch": {
    "l": 0.59098,
    "c": 0.23054,
    "h": 325.2
  },
  "luminance": 0.17628
}

Semantic roles & 50–950 ramp

primary

#BD37C6

secondary

#90CD8C

accent

#E04852

background

#FDF8FD

surface

#FBEFFA

border

#D4CAD3

text

#150A14

muted

#837C83

Preview Lab

Preview with #BD37C6

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →