#BD37B5#BD37B5

#BD37B5 is a mid, highly saturated purple. Relative luminance 0.169; OKLCH L 58.1% C 0.217 H 330.5°. Best body text is #FFFFFF at 4.80:1 contrast (WCAG AA passes).

Color values

HEX#BD37B5
RGBrgb(189, 55, 181)
HSLhsl(304, 55%, 48%)
HSVhsv(304, 71%, 74%)
CMYKcmyk(0%, 70.9%, 4.2%, 25.9%)
CIE-LABlab(48.12, 66.65, -38.81)
CIE-LCHlch(48.12, 77.13, 329.79°)
OKLaboklab(58.14% 0.1893 -0.107)
OKLCHoklch(58.14% 0.217 330.5)
XYZxyz(30.6928, 16.8898, 45.3506)
Luminance0.1689 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD37B5 #37BD3F
analogous
#8237BD #BD37B5 #BD3772
triadic
#BD37B5 #B5BD37 #37B5BD
tetradic
#BD37B5 #BD8237 #37BD3F #3772BD
square
#BD37B5 #BD8237 #37BD3F #3772BD
split-complementary
#BD37B5 #72BD37 #37BD82
monochromatic
#5E1B5A #8E2988 #BD37B5 #D160CA #DF90DA

Accessibility & contrast

On white

4.80
#BD37B5 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.38
#BD37B5 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD37B5
4.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD37B5#FFFFFF#000000##FFFFFF
##BD37B51.004.804.384.80
#FFFFFF4.801.0021.001.00
#0000004.3821.001.0021.00
##FFFFFF4.801.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2A66B9
Deuteranopia (green-blind)
#5F79B2
Tritanopia (blue-blind)
#C44772
Achromatopsia (no color)
#727272

Design tokens & code

CSS
--color: #bd37b5;
/* rgb */ color: rgb(189, 55, 181);
/* oklch */ color: oklch(58.1% 0.217 330.5);
Tailwind
colors: {
  custom: {
    50: '#d57acb',
    500: '#bd37b5',
    950: '#000000',
  },
}
SCSS
$custom: #bd37b5;
$custom-light: #d57acb;
$custom-dark: #000000;
JSON
{
  "hex": "#bd37b5",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 181
  },
  "hsl": {
    "h": 303.582,
    "s": 54.918,
    "l": 47.843
  },
  "oklch": {
    "l": 0.58138,
    "c": 0.21745,
    "h": 330.5
  },
  "luminance": 0.16887
}

Semantic roles & 50–950 ramp

primary
#BD37B5
secondary
#86C98A
accent
#DE524A
background
#FDF7FC
surface
#FBEEF8
border
#D4C9D1
text
#150A13
muted
#837C82

Preview Lab

Preview with #BD37B5

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD37B5 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva