#BD3772#BD3772

#BD3772 is a mid, vivid pink. Relative luminance 0.148; OKLCH L 55.2% C 0.177 H 357.8°. Best body text is #FFFFFF at 5.31:1 contrast (WCAG AA passes).

Color values

HEX	#BD3772
RGB	rgb(189, 55, 114)
HSL	hsl(334, 55%, 48%)
HSV	hsv(334, 71%, 74%)
CMYK	cmyk(0%, 70.9%, 39.7%, 25.9%)
CIE-LAB	lab(45.32, 57.73, -2.88)
CIE-LCH	lch(45.32, 57.80, 357.15°)
OKLab	oklab(55.18% 0.177 -0.0068)
OKLCH	oklch(55.18% 0.177 357.8)
XYZ	xyz(25.3914, 14.7692, 17.4299)
Luminance	0.1477 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3772 #37BD82

analogous

#BD37B5 #BD3772 #BD3F37

triadic

#BD3772 #72BD37 #3772BD

tetradic

#BD3772 #B5BD37 #37BD82 #3F37BD

square

#BD3772 #B5BD37 #37BD82 #3F37BD

split-complementary

#BD3772 #37BD3F #37B5BD

monochromatic

#5E1B39 #8E2955 #BD3772 #D16092 #DF90B2

Accessibility & contrast

On white

5.31

#BD3772 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.95

#BD3772 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3772

5.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3772	#FFFFFF	#000000	##FFFFFF
##BD3772	1.00	5.31	3.95	5.31
#FFFFFF	5.31	1.00	21.00	1.00
#000000	3.95	21.00	1.00	21.00
##FFFFFF	5.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#515B74

Deuteranopia (green-blind)

#76746F

Tritanopia (blue-blind)

#CC2750

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3772;
/* rgb */ color: rgb(189, 55, 114);
/* oklch */ color: oklch(55.2% 0.177 357.8);

Tailwind

colors: {
  custom: {
    50: '#d6789a',
    500: '#bd3772',
    950: '#000000',
  },
}

SCSS

$custom: #bd3772;
$custom-light: #d6789a;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3772",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 114
  },
  "hsl": {
    "h": 333.582,
    "s": 54.918,
    "l": 47.843
  },
  "oklch": {
    "l": 0.55183,
    "c": 0.17715,
    "h": 357.8
  },
  "luminance": 0.14766
}

Semantic roles & 50–950 ramp

primary

#BD3772

secondary

#86C9AC

accent

#DE9D4A

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#150A0E

muted

#837C7E

Preview Lab

Preview with #BD3772

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →