#BD37AC#BD37AC

#BD37AC is a mid, highly saturated purple. Relative luminance 0.165; OKLCH L 57.7% C 0.211 H 333.6°. Best body text is #FFFFFF at 4.88:1 contrast (WCAG AA passes).

Color values

HEX	#BD37AC
RGB	rgb(189, 55, 172)
HSL	hsl(308, 55%, 48%)
HSV	hsv(308, 71%, 74%)
CMYK	cmyk(0%, 70.9%, 9%, 25.9%)
CIE-LAB	lab(47.67, 65.25, -34.24)
CIE-LCH	lch(47.67, 73.69, 332.32°)
OKLab	oklab(57.66% 0.1888 -0.0938)
OKLCH	oklch(57.66% 0.211 333.6)
XYZ	xyz(29.7990, 16.5322, 40.6433)
Luminance	0.1653 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD37AC #37BD48

analogous

#8B37BD #BD37AC #BD3769

triadic

#BD37AC #ACBD37 #37ACBD

tetradic

#BD37AC #BD8B37 #37BD48 #3769BD

square

#BD37AC #BD8B37 #37BD48 #3769BD

split-complementary

#BD37AC #69BD37 #37BD8B

monochromatic

#5E1B56 #8E2981 #BD37AC #D160C3 #DF90D5

Accessibility & contrast

On white

4.88

#BD37AC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.31

#BD37AC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD37AC

4.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD37AC	#FFFFFF	#000000	##FFFFFF
##BD37AC	1.00	4.88	4.31	4.88
#FFFFFF	4.88	1.00	21.00	1.00
#000000	4.31	21.00	1.00	21.00
##FFFFFF	4.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3365AF

Deuteranopia (green-blind)

#6378A9

Tritanopia (blue-blind)

#C6436D

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd37ac;
/* rgb */ color: rgb(189, 55, 172);
/* oklch */ color: oklch(57.7% 0.211 333.6);

Tailwind

colors: {
  custom: {
    50: '#d57ac5',
    500: '#bd37ac',
    950: '#000000',
  },
}

SCSS

$custom: #bd37ac;
$custom-light: #d57ac5;
$custom-dark: #000000;

JSON

{
  "hex": "#bd37ac",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 172
  },
  "hsl": {
    "h": 307.612,
    "s": 54.918,
    "l": 47.843
  },
  "oklch": {
    "l": 0.57662,
    "c": 0.2108,
    "h": 333.6
  },
  "luminance": 0.1653
}

Semantic roles & 50–950 ramp

primary

#BD37AC

secondary

#86C98F

accent

#DE5C4A

background

#FDF7FC

surface

#FBEEF8

border

#D4C9D1

text

#150A13

muted

#837C82

Preview Lab

Preview with #BD37AC

Body copy rendered with the generated semantic roles for this colour.

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