#BD373E#BD373E
#BD373E is a mid, vivid red. Relative luminance 0.139; OKLCH L 53.9% C 0.170 H 22.2°. Best body text is #FFFFFF at 5.56:1 contrast (WCAG AA passes).
Color values
| HEX | #BD373E |
|---|---|
| RGB | rgb(189, 55, 62) |
| HSL | hsl(357, 55%, 48%) |
| HSV | hsv(357, 71%, 74%) |
| CMYK | cmyk(0%, 70.9%, 67.2%, 25.9%) |
| CIE-LAB | lab(44.09, 53.57, 27.43) |
| CIE-LCH | lch(44.09, 60.18, 27.11°) |
| OKLab | oklab(53.88% 0.1576 0.0644) |
| OKLCH | oklch(53.88% 0.17 22.2) |
| XYZ | xyz(23.2244, 13.9024, 6.0170) |
| Luminance | 0.1390 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 1.68
Cardinal
#C41E3A
ΔE00 3.09
Reddish
#C44240
ΔE00 3.34
Dusty Red
#B9484E
ΔE00 3.92
Cherry (survey)
#CF0234
ΔE00 4.21
Lipstick Red
#C0022F
ΔE00 4.70
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD373E #37BDB6
analogous
#BD3781 #BD373E #BD7337
triadic
#BD373E #3EBD37 #373EBD
tetradic
#BD373E #81BD37 #37BDB6 #7337BD
square
#BD373E #81BD37 #37BDB6 #7337BD
split-complementary
#BD373E #37BD73 #3781BD
monochromatic
#5E1B1F #8E292E #BD373E #D16066 #DF9094
Accessibility & contrast
On white
5.56
#BD373E on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.78
#BD373E on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD373E
5.56:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD373E | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD373E | 1.00 | 5.56 | 3.78 | 5.56 |
| #FFFFFF | 5.56 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.78 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.56 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5C563D
Deuteranopia (green-blind)
#7E733A
Tritanopia (blue-blind)
#D0093B
Achromatopsia (no color)
#686868
Design tokens & code
CSS
--color: #bd373e; /* rgb */ color: rgb(189, 55, 62); /* oklch */ color: oklch(53.9% 0.170 22.2);
Tailwind
colors: {
custom: {
50: '#d87773',
500: '#bd373e',
950: '#000000',
},
}SCSS
$custom: #bd373e; $custom-light: #d87773; $custom-dark: #000000;
JSON
{
"hex": "#bd373e",
"rgb": {
"r": 189,
"g": 55,
"b": 62
},
"hsl": {
"h": 356.866,
"s": 54.918,
"l": 47.843
},
"oklch": {
"l": 0.53877,
"c": 0.17021,
"h": 22.2
},
"luminance": 0.13899
}Semantic roles & 50–950 ramp
primary
#BD373E
secondary
#86C9C6
accent
#DED64A
background
#FEF7F6
surface
#FCEEEC
border
#D5C9C7
text
#160908
muted
#847B7B