#BD3694#BD3694

#BD3694 is a mid, vivid pink. Relative luminance 0.156; OKLCH L 56.4% C 0.196 H 342.6°. Best body text is #FFFFFF at 5.10:1 contrast (WCAG AA passes).

Color values

HEX	#BD3694
RGB	rgb(189, 54, 148)
HSL	hsl(318, 56%, 48%)
HSV	hsv(318, 71%, 74%)
CMYK	cmyk(0%, 71.4%, 21.7%, 25.9%)
CIE-LAB	lab(46.44, 62.16, -21.85)
CIE-LCH	lch(46.44, 65.89, 340.63°)
OKLab	oklab(56.42% 0.1867 -0.0585)
OKLCH	oklch(56.42% 0.196 342.6)
XYZ	xyz(27.6517, 15.5981, 29.5657)
Luminance	0.1560 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3694 #36BD5F

analogous

#A236BD #BD3694 #BD3651

triadic

#BD3694 #94BD36 #3694BD

tetradic

#BD3694 #BDA236 #36BD5F #3651BD

square

#BD3694 #BDA236 #36BD5F #3651BD

split-complementary

#BD3694 #51BD36 #36BDA2

monochromatic

#5E1B49 #8D286F #BD3694 #D15FAF #DF8FC6

Accessibility & contrast

On white

5.10

#BD3694 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.12

#BD3694 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3694

5.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3694	#FFFFFF	#000000	##FFFFFF
##BD3694	1.00	5.10	4.12	5.10
#FFFFFF	5.10	1.00	21.00	1.00
#000000	4.12	21.00	1.00	21.00
##FFFFFF	5.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#436097

Deuteranopia (green-blind)

#6C7691

Tritanopia (blue-blind)

#C93760

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd3694;
/* rgb */ color: rgb(189, 54, 148);
/* oklch */ color: oklch(56.4% 0.196 342.6);

Tailwind

colors: {
  custom: {
    50: '#d579b3',
    500: '#bd3694',
    950: '#000000',
  },
}

SCSS

$custom: #bd3694;
$custom-light: #d579b3;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3694",
  "rgb": {
    "r": 189,
    "g": 54,
    "b": 148
  },
  "hsl": {
    "h": 318.222,
    "s": 55.556,
    "l": 47.647
  },
  "oklch": {
    "l": 0.56418,
    "c": 0.1957,
    "h": 342.6
  },
  "luminance": 0.15595
}

Semantic roles & 50–950 ramp

primary

#BD3694

secondary

#85C99A

accent

#DF7649

background

#FDF7FB

surface

#FBEEF6

border

#D4C9D0

text

#150A11

muted

#837C80

Preview Lab

Preview with #BD3694

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →