#BD3681#BD3681

#BD3681 is a mid, vivid pink. Relative luminance 0.150; OKLCH L 55.6% C 0.185 H 350.7°. Best body text is #FFFFFF at 5.24:1 contrast (WCAG AA passes).

Color values

HEX	#BD3681
RGB	rgb(189, 54, 129)
HSL	hsl(327, 56%, 48%)
HSV	hsv(327, 71%, 74%)
CMYK	cmyk(0%, 71.4%, 31.7%, 25.9%)
CIE-LAB	lab(45.70, 59.76, -11.49)
CIE-LCH	lch(45.70, 60.86, 349.12°)
OKLab	oklab(55.63% 0.1825 -0.0299)
OKLCH	oklch(55.63% 0.185 350.7)
XYZ	xyz(26.2693, 15.0451, 22.2852)
Luminance	0.1504 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3681 #36BD72

analogous

#B636BD #BD3681 #BD363D

triadic

#BD3681 #81BD36 #3681BD

tetradic

#BD3681 #BDB636 #36BD72 #363DBD

square

#BD3681 #BDB636 #36BD72 #363DBD

split-complementary

#BD3681 #3DBD36 #36BDB6

monochromatic

#5E1B40 #8D2861 #BD3681 #D15F9E #DF8FBB

Accessibility & contrast

On white

5.24

#BD3681 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.01

#BD3681 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3681

5.24:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3681	#FFFFFF	#000000	##FFFFFF
##BD3681	1.00	5.24	4.01	5.24
#FFFFFF	5.24	1.00	21.00	1.00
#000000	4.01	21.00	1.00	21.00
##FFFFFF	5.24	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4C5D83

Deuteranopia (green-blind)

#72757E

Tritanopia (blue-blind)

#CB2E57

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #bd3681;
/* rgb */ color: rgb(189, 54, 129);
/* oklch */ color: oklch(55.6% 0.185 350.7);

Tailwind

colors: {
  custom: {
    50: '#d578a5',
    500: '#bd3681',
    950: '#000000',
  },
}

SCSS

$custom: #bd3681;
$custom-light: #d578a5;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3681",
  "rgb": {
    "r": 189,
    "g": 54,
    "b": 129
  },
  "hsl": {
    "h": 326.667,
    "s": 55.556,
    "l": 47.647
  },
  "oklch": {
    "l": 0.55628,
    "c": 0.18496,
    "h": 350.7
  },
  "luminance": 0.15042
}

Semantic roles & 50–950 ramp

primary

#BD3681

secondary

#85C9A4

accent

#DF8C49

background

#FDF7FA

surface

#FBEEF4

border

#D4C9CE

text

#150A0F

muted

#837C7F

Preview Lab

Preview with #BD3681

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →