#BD3662#BD3662

#BD3662 is a mid, vivid pink. Relative luminance 0.143; OKLCH L 54.6% C 0.173 H 5.4°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).

Color values

HEX#BD3662
RGBrgb(189, 54, 98)
HSLhsl(340, 56%, 48%)
HSVhsv(340, 71%, 74%)
CMYKcmyk(0%, 71.4%, 48.1%, 25.9%)
CIE-LABlab(44.72, 56.54, 6.13)
CIE-LCHlch(44.72, 56.87, 6.19°)
OKLaboklab(54.59% 0.1727 0.0162)
OKLCHoklch(54.59% 0.173 5.4)
XYZxyz(24.5121, 14.3422, 13.0305)
Luminance0.1434 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD3662 #36BD91
analogous
#BD36A6 #BD3662 #BD4D36
triadic
#BD3662 #62BD36 #3662BD
tetradic
#BD3662 #A6BD36 #36BD91 #4D36BD
square
#BD3662 #A6BD36 #36BD91 #4D36BD
split-complementary
#BD3662 #36BD4D #36A6BD
monochromatic
#5E1B31 #8D2849 #BD3662 #D15F84 #DF8FA9

Accessibility & contrast

On white

5.43
#BD3662 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.87
#BD3662 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3662
5.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD3662#FFFFFF#000000##FFFFFF
##BD36621.005.433.875.43
#FFFFFF5.431.0021.001.00
#0000003.8721.001.0021.00
##FFFFFF5.431.0021.001.00

Color blindness preview

Protanopia (red-blind)
#555963
Deuteranopia (green-blind)
#79745F
Tritanopia (blue-blind)
#CE1D48
Achromatopsia (no color)
#6A6A6A

Design tokens & code

CSS
--color: #bd3662;
/* rgb */ color: rgb(189, 54, 98);
/* oklch */ color: oklch(54.6% 0.173 5.4);
Tailwind
colors: {
  custom: {
    50: '#d6778e',
    500: '#bd3662',
    950: '#000000',
  },
}
SCSS
$custom: #bd3662;
$custom-light: #d6778e;
$custom-dark: #000000;
JSON
{
  "hex": "#bd3662",
  "rgb": {
    "r": 189,
    "g": 54,
    "b": 98
  },
  "hsl": {
    "h": 340.444,
    "s": 55.556,
    "l": 47.647
  },
  "oklch": {
    "l": 0.5459,
    "c": 0.17343,
    "h": 5.4
  },
  "luminance": 0.14339
}

Semantic roles & 50–950 ramp

primary
#BD3662
secondary
#85C9B3
accent
#DFAE49
background
#FDF7F8
surface
#FBEEF0
border
#D4C9CB
text
#15090C
muted
#837B7D

Preview Lab

Preview with #BD3662

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD3662 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva