#BD3498#BD3498

#BD3498 is a mid, highly saturated pink. Relative luminance 0.155; OKLCH L 56.4% C 0.201 H 340.9°. Best body text is #FFFFFF at 5.11:1 contrast (WCAG AA passes).

Color values

HEX	#BD3498
RGB	rgb(189, 52, 152)
HSL	hsl(316, 57%, 47%)
HSV	hsv(316, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 19.6%, 25.9%)
CIE-LAB	lab(46.37, 63.39, -24.36)
CIE-LCH	lch(46.37, 67.91, 338.98°)
OKLab	oklab(56.42% 0.1895 -0.0656)
OKLCH	oklch(56.42% 0.201 340.9)
XYZ	xyz(27.8826, 15.5446, 31.2316)
Luminance	0.1554 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3498 #34BD59

analogous

#9D34BD #BD3498 #BD3454

triadic

#BD3498 #98BD34 #3498BD

tetradic

#BD3498 #BD9D34 #34BD59 #3454BD

square

#BD3498 #BD9D34 #34BD59 #3454BD

split-complementary

#BD3498 #54BD34 #34BD9D

monochromatic

#5D1A4B #8D2771 #BD3498 #D25CB2 #DF8CC9

Accessibility & contrast

On white

5.11

#BD3498 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.11

#BD3498 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3498

5.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3498	#FFFFFF	#000000	##FFFFFF
##BD3498	1.00	5.11	4.11	5.11
#FFFFFF	5.11	1.00	21.00	1.00
#000000	4.11	21.00	1.00	21.00
##FFFFFF	5.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F609B

Deuteranopia (green-blind)

#6A7695

Tritanopia (blue-blind)

#C83762

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd3498;
/* rgb */ color: rgb(189, 52, 152);
/* oklch */ color: oklch(56.4% 0.201 340.9);

Tailwind

colors: {
  custom: {
    50: '#d578b6',
    500: '#bd3498',
    950: '#000000',
  },
}

SCSS

$custom: #bd3498;
$custom-light: #d578b6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3498",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 152
  },
  "hsl": {
    "h": 316.204,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.56422,
    "c": 0.20054,
    "h": 340.9
  },
  "luminance": 0.15542
}

Semantic roles & 50–950 ramp

primary

#BD3498

secondary

#83CA96

accent

#E07148

background

#FDF7FB

surface

#FBEEF6

border

#D4C9D0

text

#150A11

muted

#837C80

Preview Lab

Preview with #BD3498

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →