#BD3454#BD3454

#BD3454 is a mid, vivid red. Relative luminance 0.139; OKLCH L 54.0% C 0.173 H 11.7°. Best body text is #FFFFFF at 5.55:1 contrast (WCAG AA passes).

Color values

HEX#BD3454
RGBrgb(189, 52, 84)
HSLhsl(346, 57%, 47%)
HSVhsv(346, 72%, 74%)
CMYKcmyk(0%, 72.5%, 55.6%, 25.9%)
CIE-LABlab(44.12, 56.10, 13.96)
CIE-LCHlch(44.12, 57.82, 13.97°)
OKLaboklab(54.03% 0.1697 0.0351)
OKLCHoklch(54.03% 0.173 11.7)
XYZxyz(23.8167, 13.9182, 9.8181)
Luminance0.1391 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD3454 #34BD9D
analogous
#BD3499 #BD3454 #BD5834
triadic
#BD3454 #54BD34 #3454BD
tetradic
#BD3454 #99BD34 #34BD9D #5834BD
square
#BD3454 #99BD34 #34BD9D #5834BD
split-complementary
#BD3454 #34BD58 #3499BD
monochromatic
#5D1A29 #8D273F #BD3454 #D25C78 #DF8C9F

Accessibility & contrast

On white

5.55
#BD3454 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.78
#BD3454 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3454
5.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD3454#FFFFFF#000000##FFFFFF
##BD34541.005.553.785.55
#FFFFFF5.551.0021.001.00
#0000003.7821.001.0021.00
##FFFFFF5.551.0021.001.00

Color blindness preview

Protanopia (red-blind)
#575654
Deuteranopia (green-blind)
#7A7251
Tritanopia (blue-blind)
#CE1041
Achromatopsia (no color)
#686868

Design tokens & code

CSS
--color: #bd3454;
/* rgb */ color: rgb(189, 52, 84);
/* oklch */ color: oklch(54.0% 0.173 11.7);
Tailwind
colors: {
  custom: {
    50: '#d77683',
    500: '#bd3454',
    950: '#000000',
  },
}
SCSS
$custom: #bd3454;
$custom-light: #d77683;
$custom-dark: #000000;
JSON
{
  "hex": "#bd3454",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 84
  },
  "hsl": {
    "h": 345.985,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.5403,
    "c": 0.17327,
    "h": 11.7
  },
  "luminance": 0.13915
}

Semantic roles & 50–950 ramp

primary
#BD3454
secondary
#83CAB9
accent
#E0BD48
background
#FEF7F8
surface
#FCEEEF
border
#D5C9CA
text
#16090A
muted
#847B7C

Preview Lab

Preview with #BD3454

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD3454 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva