#BD3493#BD3493
#BD3493 is a mid, vivid pink. Relative luminance 0.154; OKLCH L 56.2% C 0.197 H 342.9°. Best body text is #FFFFFF at 5.15:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3493 |
|---|---|
| RGB | rgb(189, 52, 147) |
| HSL | hsl(318, 57%, 47%) |
| HSV | hsv(318, 72%, 74%) |
| CMYK | cmyk(0%, 72.5%, 22.2%, 25.9%) |
| CIE-LAB | lab(46.16, 62.71, -21.69) |
| CIE-LCH | lch(46.16, 66.36, 340.92°) |
| OKLab | oklab(56.19% 0.1887 -0.0581) |
| OKLCH | oklch(56.19% 0.197 342.9) |
| XYZ | xyz(27.4817, 15.3842, 29.1203) |
| Luminance | 0.1538 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Mediumvioletred
#C71585
ΔE00 3.94
Ugly Purple
#A442A0
ΔE00 6.20
Magenta (survey)
#C20078
ΔE00 6.25
Purpley Pink
#C83CB9
ΔE00 7.05
Medium Purple
#9E43A2
ΔE00 7.60
Purpleish
#98568D
ΔE00 8.58
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3493 #34BD5E
analogous
#A234BD #BD3493 #BD344F
triadic
#BD3493 #93BD34 #3493BD
tetradic
#BD3493 #BDA234 #34BD5E #344FBD
square
#BD3493 #BDA234 #34BD5E #344FBD
split-complementary
#BD3493 #4FBD34 #34BDA2
monochromatic
#5D1A48 #8D276E #BD3493 #D25CAE #DF8CC6
Accessibility & contrast
On white
5.15
#BD3493 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
4.08
#BD3493 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3493
5.15:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3493 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3493 | 1.00 | 5.15 | 4.08 | 5.15 |
| #FFFFFF | 5.15 | 1.00 | 21.00 | 1.00 |
| #000000 | 4.08 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.15 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#425F96
Deuteranopia (green-blind)
#6C7590
Tritanopia (blue-blind)
#C9355F
Achromatopsia (no color)
#6D6D6D
Design tokens & code
CSS
--color: #bd3493; /* rgb */ color: rgb(189, 52, 147); /* oklch */ color: oklch(56.2% 0.197 342.9);
Tailwind
colors: {
custom: {
50: '#d578b3',
500: '#bd3493',
950: '#000000',
},
}SCSS
$custom: #bd3493; $custom-light: #d578b3; $custom-dark: #000000;
JSON
{
"hex": "#bd3493",
"rgb": {
"r": 189,
"g": 52,
"b": 147
},
"hsl": {
"h": 318.394,
"s": 56.846,
"l": 47.255
},
"oklch": {
"l": 0.56195,
"c": 0.19741,
"h": 342.9
},
"luminance": 0.15381
}Semantic roles & 50–950 ramp
primary
#BD3493
secondary
#83CA99
accent
#E07648
background
#FDF7FB
surface
#FBEEF6
border
#D4C9D0
text
#150A11
muted
#837C80