#BD348D#BD348D

#BD348D is a mid, vivid pink. Relative luminance 0.152; OKLCH L 55.9% C 0.194 H 345.3°. Best body text is #FFFFFF at 5.20:1 contrast (WCAG AA passes).

Color values

HEX	#BD348D
RGB	rgb(189, 52, 141)
HSL	hsl(321, 57%, 47%)
HSV	hsv(321, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 25.4%, 25.9%)
CIE-LAB	lab(45.91, 61.93, -18.45)
CIE-LCH	lch(45.91, 64.62, 343.41°)
OKLab	oklab(55.93% 0.1875 -0.049)
OKLCH	oklch(55.93% 0.194 345.3)
XYZ	xyz(27.0231, 15.2008, 26.7051)
Luminance	0.1520 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD348D #34BD64

analogous

#A934BD #BD348D #BD3449

triadic

#BD348D #8DBD34 #348DBD

tetradic

#BD348D #BDA934 #34BD64 #3449BD

square

#BD348D #BDA934 #34BD64 #3449BD

split-complementary

#BD348D #49BD34 #34BDA9

monochromatic

#5D1A45 #8D2769 #BD348D #D25CA9 #DF8CC2

Accessibility & contrast

On white

5.20

#BD348D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.04

#BD348D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD348D

5.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD348D	#FFFFFF	#000000	##FFFFFF
##BD348D	1.00	5.20	4.04	5.20
#FFFFFF	5.20	1.00	21.00	1.00
#000000	4.04	21.00	1.00	21.00
##FFFFFF	5.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#455E8F

Deuteranopia (green-blind)

#6E758A

Tritanopia (blue-blind)

#CA325C

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bd348d;
/* rgb */ color: rgb(189, 52, 141);
/* oklch */ color: oklch(55.9% 0.194 345.3);

Tailwind

colors: {
  custom: {
    50: '#d578ae',
    500: '#bd348d',
    950: '#000000',
  },
}

SCSS

$custom: #bd348d;
$custom-light: #d578ae;
$custom-dark: #000000;

JSON

{
  "hex": "#bd348d",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 141
  },
  "hsl": {
    "h": 321.022,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.55934,
    "c": 0.19381,
    "h": 345.3
  },
  "luminance": 0.15198
}

Semantic roles & 50–950 ramp

primary

#BD348D

secondary

#83CA9C

accent

#E07D48

background

#FDF7FA

surface

#FBEEF4

border

#D4C9CE

text

#150A10

muted

#837C7F

Preview Lab

Preview with #BD348D

Body copy rendered with the generated semantic roles for this colour.

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