#BD3489#BD3489

#BD3489 is a mid, vivid pink. Relative luminance 0.151; OKLCH L 55.8% C 0.192 H 347.0°. Best body text is #FFFFFF at 5.23:1 contrast (WCAG AA passes).

Color values

HEX	#BD3489
RGB	rgb(189, 52, 137)
HSL	hsl(323, 57%, 47%)
HSV	hsv(323, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 27.5%, 25.9%)
CIE-LAB	lab(45.75, 61.43, -16.27)
CIE-LCH	lch(45.75, 63.55, 345.16°)
OKLab	oklab(55.77% 0.1867 -0.043)
OKLCH	oklch(55.77% 0.192 347)
XYZ	xyz(26.7308, 15.0839, 25.1658)
Luminance	0.1508 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3489 #34BD68

analogous

#AD34BD #BD3489 #BD3444

triadic

#BD3489 #89BD34 #3489BD

tetradic

#BD3489 #BDAD34 #34BD68 #3444BD

square

#BD3489 #BDAD34 #34BD68 #3444BD

split-complementary

#BD3489 #44BD34 #34BDAD

monochromatic

#5D1A43 #8D2766 #BD3489 #D25CA5 #DF8CC0

Accessibility & contrast

On white

5.23

#BD3489 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.02

#BD3489 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3489

5.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3489	#FFFFFF	#000000	##FFFFFF
##BD3489	1.00	5.23	4.02	5.23
#FFFFFF	5.23	1.00	21.00	1.00
#000000	4.02	21.00	1.00	21.00
##FFFFFF	5.23	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#475D8B

Deuteranopia (green-blind)

#6F7586

Tritanopia (blue-blind)

#CA2F5A

Achromatopsia (no color)

#6C6C6C

Design tokens & code

CSS

--color: #bd3489;
/* rgb */ color: rgb(189, 52, 137);
/* oklch */ color: oklch(55.8% 0.192 347.0);

Tailwind

colors: {
  custom: {
    50: '#d578ab',
    500: '#bd3489',
    950: '#000000',
  },
}

SCSS

$custom: #bd3489;
$custom-light: #d578ab;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3489",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 137
  },
  "hsl": {
    "h": 322.774,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.55766,
    "c": 0.19153,
    "h": 347
  },
  "luminance": 0.15081
}

Semantic roles & 50–950 ramp

primary

#BD3489

secondary

#83CA9E

accent

#E08248

background

#FDF7FA

surface

#FBEEF4

border

#D4C9CE

text

#150A10

muted

#837C7F

Preview Lab

Preview with #BD3489

Body copy rendered with the generated semantic roles for this colour.

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