#BD3480#BD3480

#BD3480 is a mid, vivid pink. Relative luminance 0.148; OKLCH L 55.4% C 0.187 H 351.0°. Best body text is #FFFFFF at 5.29:1 contrast (WCAG AA passes).

Color values

HEX	#BD3480
RGB	rgb(189, 52, 128)
HSL	hsl(327, 57%, 47%)
HSV	hsv(327, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 32.3%, 25.9%)
CIE-LAB	lab(45.41, 60.35, -11.31)
CIE-LCH	lch(45.41, 61.40, 349.38°)
OKLab	oklab(55.41% 0.1845 -0.0294)
OKLCH	oklch(55.41% 0.187 351)
XYZ	xyz(26.1120, 14.8363, 21.9065)
Luminance	0.1483 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3480 #34BD71

analogous

#B534BD #BD3480 #BD343C

triadic

#BD3480 #80BD34 #3480BD

tetradic

#BD3480 #BDB534 #34BD71 #343CBD

square

#BD3480 #BDB534 #34BD71 #343CBD

split-complementary

#BD3480 #3CBD34 #34BDB5

monochromatic

#5D1A3F #8D275F #BD3480 #D25C9E #DF8CBA

Accessibility & contrast

On white

5.29

#BD3480 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.97

#BD3480 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3480

5.29:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3480	#FFFFFF	#000000	##FFFFFF
##BD3480	1.00	5.29	3.97	5.29
#FFFFFF	5.29	1.00	21.00	1.00
#000000	3.97	21.00	1.00	21.00
##FFFFFF	5.29	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B5C82

Deuteranopia (green-blind)

#72747D

Tritanopia (blue-blind)

#CB2B55

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3480;
/* rgb */ color: rgb(189, 52, 128);
/* oklch */ color: oklch(55.4% 0.187 351.0);

Tailwind

colors: {
  custom: {
    50: '#d577a4',
    500: '#bd3480',
    950: '#000000',
  },
}

SCSS

$custom: #bd3480;
$custom-light: #d577a4;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3480",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 128
  },
  "hsl": {
    "h": 326.715,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.55406,
    "c": 0.18679,
    "h": 351
  },
  "luminance": 0.14833
}

Semantic roles & 50–950 ramp

primary

#BD3480

secondary

#83CAA3

accent

#E08C48

background

#FDF7FA

surface

#FBEEF4

border

#D4C9CE

text

#150A0F

muted

#837C7F

Preview Lab

Preview with #BD3480

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →