#BD3476#BD3476

#BD3476 is a mid, vivid pink. Relative luminance 0.146; OKLCH L 55.0% C 0.182 H 355.5°. Best body text is #FFFFFF at 5.36:1 contrast (WCAG AA passes).

Color values

HEX	#BD3476
RGB	rgb(189, 52, 118)
HSL	hsl(331, 57%, 47%)
HSV	hsv(331, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 37.6%, 25.9%)
CIE-LAB	lab(45.06, 59.22, -5.71)
CIE-LCH	lch(45.06, 59.50, 354.49°)
OKLab	oklab(55.04% 0.1817 -0.0143)
OKLCH	oklch(55.04% 0.182 355.5)
XYZ	xyz(25.4859, 14.5859, 18.6093)
Luminance	0.1458 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3476 #34BD7B

analogous

#BD34BA #BD3476 #BD3734

triadic

#BD3476 #76BD34 #3476BD

tetradic

#BD3476 #BABD34 #34BD7B #3734BD

square

#BD3476 #BABD34 #34BD7B #3734BD

split-complementary

#BD3476 #34BD37 #34BABD

monochromatic

#5D1A3A #8D2758 #BD3476 #D25C95 #DF8CB4

Accessibility & contrast

On white

5.36

#BD3476 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.92

#BD3476 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3476

5.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3476	#FFFFFF	#000000	##FFFFFF
##BD3476	1.00	5.36	3.92	5.36
#FFFFFF	5.36	1.00	21.00	1.00
#000000	3.92	21.00	1.00	21.00
##FFFFFF	5.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E5A78

Deuteranopia (green-blind)

#747473

Tritanopia (blue-blind)

#CC2550

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3476;
/* rgb */ color: rgb(189, 52, 118);
/* oklch */ color: oklch(55.0% 0.182 355.5);

Tailwind

colors: {
  custom: {
    50: '#d6779d',
    500: '#bd3476',
    950: '#000000',
  },
}

SCSS

$custom: #bd3476;
$custom-light: #d6779d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3476",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 118
  },
  "hsl": {
    "h": 331.095,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.55038,
    "c": 0.18222,
    "h": 355.5
  },
  "luminance": 0.14583
}

Semantic roles & 50–950 ramp

primary

#BD3476

secondary

#83CAA8

accent

#E09748

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD3476

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →