#BD3471#BD3471

#BD3471 is a mid, vivid pink. Relative luminance 0.145; OKLCH L 54.9% C 0.180 H 357.8°. Best body text is #FFFFFF at 5.39:1 contrast (WCAG AA passes).

Color values

HEX	#BD3471
RGB	rgb(189, 52, 113)
HSL	hsl(333, 57%, 47%)
HSV	hsv(333, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 40.2%, 25.9%)
CIE-LAB	lab(44.90, 58.70, -2.88)
CIE-LCH	lch(44.90, 58.77, 357.20°)
OKLab	oklab(54.87% 0.1801 -0.0068)
OKLCH	oklch(54.87% 0.18 357.8)
XYZ	xyz(25.1966, 14.4702, 17.0857)
Luminance	0.1447 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3471 #34BD80

analogous

#BD34B5 #BD3471 #BD3C34

triadic

#BD3471 #71BD34 #3471BD

tetradic

#BD3471 #B5BD34 #34BD80 #3C34BD

square

#BD3471 #B5BD34 #34BD80 #3C34BD

split-complementary

#BD3471 #34BD3C #34B5BD

monochromatic

#5D1A38 #8D2754 #BD3471 #D25C91 #DF8CB1

Accessibility & contrast

On white

5.39

#BD3471 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.89

#BD3471 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3471

5.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3471	#FFFFFF	#000000	##FFFFFF
##BD3471	1.00	5.39	3.89	5.39
#FFFFFF	5.39	1.00	21.00	1.00
#000000	3.89	21.00	1.00	21.00
##FFFFFF	5.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#505A73

Deuteranopia (green-blind)

#75746E

Tritanopia (blue-blind)

#CC234E

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3471;
/* rgb */ color: rgb(189, 52, 113);
/* oklch */ color: oklch(54.9% 0.180 357.8);

Tailwind

colors: {
  custom: {
    50: '#d67799',
    500: '#bd3471',
    950: '#000000',
  },
}

SCSS

$custom: #bd3471;
$custom-light: #d67799;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3471",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 113
  },
  "hsl": {
    "h": 333.285,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.54866,
    "c": 0.18024,
    "h": 357.8
  },
  "luminance": 0.14467
}

Semantic roles & 50–950 ramp

primary

#BD3471

secondary

#83CAAA

accent

#E09C48

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD3471

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →