#BD3499#BD3499

#BD3499 is a mid, highly saturated pink. Relative luminance 0.156; OKLCH L 56.5% C 0.201 H 340.5°. Best body text is #FFFFFF at 5.10:1 contrast (WCAG AA passes).

Color values

HEX	#BD3499
RGB	rgb(189, 52, 153)
HSL	hsl(316, 57%, 47%)
HSV	hsv(316, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 19%, 25.9%)
CIE-LAB	lab(46.42, 63.52, -24.89)
CIE-LCH	lch(46.42, 68.23, 338.60°)
OKLab	oklab(56.47% 0.1897 -0.0671)
OKLCH	oklch(56.47% 0.201 340.5)
XYZ	xyz(27.9648, 15.5775, 31.6648)
Luminance	0.1557 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3499 #34BD58

analogous

#9C34BD #BD3499 #BD3455

triadic

#BD3499 #99BD34 #3499BD

tetradic

#BD3499 #BD9C34 #34BD58 #3455BD

square

#BD3499 #BD9C34 #34BD58 #3455BD

split-complementary

#BD3499 #55BD34 #34BD9C

monochromatic

#5D1A4B #8D2772 #BD3499 #D25CB3 #DF8CC9

Accessibility & contrast

On white

5.10

#BD3499 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.11

#BD3499 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3499

5.10:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3499	#FFFFFF	#000000	##FFFFFF
##BD3499	1.00	5.10	4.11	5.10
#FFFFFF	5.10	1.00	21.00	1.00
#000000	4.11	21.00	1.00	21.00
##FFFFFF	5.10	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3E609C

Deuteranopia (green-blind)

#6A7696

Tritanopia (blue-blind)

#C83862

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd3499;
/* rgb */ color: rgb(189, 52, 153);
/* oklch */ color: oklch(56.5% 0.201 340.5);

Tailwind

colors: {
  custom: {
    50: '#d578b7',
    500: '#bd3499',
    950: '#000000',
  },
}

SCSS

$custom: #bd3499;
$custom-light: #d578b7;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3499",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 153
  },
  "hsl": {
    "h": 315.766,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.56468,
    "c": 0.20118,
    "h": 340.5
  },
  "luminance": 0.15575
}

Semantic roles & 50–950 ramp

primary

#BD3499

secondary

#83CA96

accent

#E07048

background

#FDF7FB

surface

#FBEEF6

border

#D4C9D0

text

#150A11

muted

#837C80

Preview Lab

Preview with #BD3499

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →