#BD3445#BD3445

#BD3445 is a mid, vivid red. Relative luminance 0.137; OKLCH L 53.7% C 0.173 H 18.5°. Best body text is #FFFFFF at 5.61:1 contrast (WCAG AA passes).

Color values

HEX	#BD3445
RGB	rgb(189, 52, 69)
HSL	hsl(353, 57%, 47%)
HSV	hsv(353, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 63.5%, 25.9%)
CIE-LAB	lab(43.81, 55.08, 22.82)
CIE-LCH	lch(43.81, 59.62, 22.50°)
OKLab	oklab(53.71% 0.1638 0.0548)
OKLCH	oklch(53.71% 0.173 18.5)
XYZ	xyz(23.2909, 13.7079, 7.0485)
Luminance	0.1370 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3445 #34BDAC

analogous

#BD3489 #BD3445 #BD6834

triadic

#BD3445 #45BD34 #3445BD

tetradic

#BD3445 #89BD34 #34BDAC #6834BD

square

#BD3445 #89BD34 #34BDAC #6834BD

split-complementary

#BD3445 #34BD68 #3489BD

monochromatic

#5D1A22 #8D2733 #BD3445 #D25C6B #DF8C96

Accessibility & contrast

On white

5.61

#BD3445 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.74

#BD3445 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3445

5.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3445	#FFFFFF	#000000	##FFFFFF
##BD3445	1.00	5.61	3.74	5.61
#FFFFFF	5.61	1.00	21.00	1.00
#000000	3.74	21.00	1.00	21.00
##FFFFFF	5.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5A5545

Deuteranopia (green-blind)

#7C7241

Tritanopia (blue-blind)

#CF033B

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bd3445;
/* rgb */ color: rgb(189, 52, 69);
/* oklch */ color: oklch(53.7% 0.173 18.5);

Tailwind

colors: {
  custom: {
    50: '#d87678',
    500: '#bd3445',
    950: '#000000',
  },
}

SCSS

$custom: #bd3445;
$custom-light: #d87678;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3445",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 69
  },
  "hsl": {
    "h": 352.555,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.53706,
    "c": 0.17272,
    "h": 18.5
  },
  "luminance": 0.13704
}

Semantic roles & 50–950 ramp

primary

#BD3445

secondary

#83CAC1

accent

#E0CD48

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160909

muted

#847B7B

Preview Lab

Preview with #BD3445

Body copy rendered with the generated semantic roles for this colour.

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