#BD3330#BD3330
#BD3330 is a mid, vivid red. Relative luminance 0.134; OKLCH L 53.3% C 0.175 H 26.5°. Best body text is #FFFFFF at 5.71:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3330 |
|---|---|
| RGB | rgb(189, 51, 48) |
| HSL | hsl(1, 59%, 46%) |
| HSV | hsv(1, 75%, 74%) |
| CMYK | cmyk(0%, 73%, 74.6%, 25.9%) |
| CIE-LAB | lab(43.36, 54.36, 34.85) |
| CIE-LCH | lch(43.36, 64.57, 32.66°) |
| OKLab | oklab(53.27% 0.1571 0.0782) |
| OKLCH | oklch(53.27% 0.175 26.5) |
| XYZ | xyz(22.7062, 13.4033, 4.1872) |
| Luminance | 0.1340 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 3.29
Firebrick
#B22222
ΔE00 3.96
Reddish
#C44240
ΔE00 3.97
Scarlet
#BE0119
ΔE00 4.73
Cherry (survey)
#CF0234
ΔE00 5.33
Lipstick Red
#C0022F
ΔE00 5.40
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3330 #30BABD
analogous
#BD3074 #BD3330 #BD7A30
triadic
#BD3330 #30BD33 #3330BD
tetradic
#BD3330 #74BD30 #30BABD #7A30BD
square
#BD3330 #74BD30 #30BABD #7A30BD
split-complementary
#BD3330 #30BD7A #3074BD
monochromatic
#5B1917 #8C2624 #BD3330 #D45956 #E08987
Accessibility & contrast
On white
5.71
#BD3330 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.68
#BD3330 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3330
5.71:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3330 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3330 | 1.00 | 5.71 | 3.68 | 5.71 |
| #FFFFFF | 5.71 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.68 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.71 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5C532E
Deuteranopia (green-blind)
#7E712B
Tritanopia (blue-blind)
#D00034
Achromatopsia (no color)
#666666
Design tokens & code
CSS
--color: #bd3330; /* rgb */ color: rgb(189, 51, 48); /* oklch */ color: oklch(53.3% 0.175 26.5);
Tailwind
colors: {
custom: {
50: '#da7569',
500: '#bd3330',
950: '#000000',
},
}SCSS
$custom: #bd3330; $custom-light: #da7569; $custom-dark: #000000;
JSON
{
"hex": "#bd3330",
"rgb": {
"r": 189,
"g": 51,
"b": 48
},
"hsl": {
"h": 1.277,
"s": 59.494,
"l": 46.471
},
"oklch": {
"l": 0.53271,
"c": 0.17547,
"h": 26.5
},
"luminance": 0.134
}Semantic roles & 50–950 ramp
primary
#BD3330
secondary
#7FC9CA
accent
#DFE345
background
#FEF7F6
surface
#FDEDEB
border
#D5C8C6
text
#160906
muted
#847B7A