#BD31BA#BD31BA

#BD31BA is a mid, highly saturated purple. Relative luminance 0.166; OKLCH L 57.9% C 0.228 H 329.0°. Best body text is #FFFFFF at 4.87:1 contrast (WCAG AA passes).

Color values

HEX	#BD31BA
RGB	rgb(189, 49, 186)
HSL	hsl(301, 59%, 47%)
HSV	hsv(301, 74%, 74%)
CMYK	cmyk(0%, 74.1%, 1.6%, 25.9%)
CIE-LAB	lab(47.70, 69.39, -42.39)
CIE-LCH	lch(47.70, 81.31, 328.58°)
OKLab	oklab(57.93% 0.195 -0.1173)
OKLCH	oklch(57.93% 0.228 329)
XYZ	xyz(30.9472, 16.5629, 48.0119)
Luminance	0.1656 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD31BA #31BD34

analogous

#7A31BD #BD31BA #BD3174

triadic

#BD31BA #BABD31 #31BABD

tetradic

#BD31BA #BD7A31 #31BD34 #3174BD

square

#BD31BA #BD7A31 #31BD34 #3174BD

split-complementary

#BD31BA #74BD31 #31BD7A

monochromatic

#5C185A #8C248A #BD31BA #D458D1 #E088DE

Accessibility & contrast

On white

4.87

#BD31BA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.31

#BD31BA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD31BA

4.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD31BA	#FFFFFF	#000000	##FFFFFF
##BD31BA	1.00	4.87	4.31	4.87
#FFFFFF	4.87	1.00	21.00	1.00
#000000	4.31	21.00	1.00	21.00
##FFFFFF	4.87	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1865BE

Deuteranopia (green-blind)

#5A78B7

Tritanopia (blue-blind)

#C34673

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd31ba;
/* rgb */ color: rgb(189, 49, 186);
/* oklch */ color: oklch(57.9% 0.228 329.0);

Tailwind

colors: {
  custom: {
    50: '#d578cf',
    500: '#bd31ba',
    950: '#000000',
  },
}

SCSS

$custom: #bd31ba;
$custom-light: #d578cf;
$custom-dark: #000000;

JSON

{
  "hex": "#bd31ba",
  "rgb": {
    "r": 189,
    "g": 49,
    "b": 186
  },
  "hsl": {
    "h": 301.286,
    "s": 58.824,
    "l": 46.667
  },
  "oklch": {
    "l": 0.57925,
    "c": 0.22755,
    "h": 329
  },
  "luminance": 0.16561
}

Semantic roles & 50–950 ramp

primary

#BD31BA

secondary

#80CA81

accent

#E24946

background

#FDF7FC

surface

#FBEEF9

border

#D4C9D2

text

#150A14

muted

#837C82

Preview Lab

Preview with #BD31BA

Body copy rendered with the generated semantic roles for this colour.

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