#BD29AD#BD29AD

#BD29AD is a mid, highly saturated purple. Relative luminance 0.154; OKLCH L 56.6% C 0.226 H 333.2°. Best body text is #FFFFFF at 5.14:1 contrast (WCAG AA passes).

Color values

HEX	#BD29AD
RGB	rgb(189, 41, 173)
HSL	hsl(306, 64%, 45%)
HSV	hsv(306, 78%, 74%)
CMYK	cmyk(0%, 78.3%, 8.5%, 25.9%)
CIE-LAB	lab(46.21, 69.70, -37.12)
CIE-LCH	lch(46.21, 78.97, 331.96°)
OKLab	oklab(56.63% 0.2015 -0.102)
OKLCH	oklch(56.63% 0.226 333.2)
XYZ	xyz(29.3222, 15.4244, 40.9600)
Luminance	0.1542 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD29AD #29BD39

analogous

#8329BD #BD29AD #BD2963

triadic

#BD29AD #ADBD29 #29ADBD

tetradic

#BD29AD #BD8329 #29BD39 #2963BD

square

#BD29AD #BD8329 #29BD39 #2963BD

split-complementary

#BD29AD #63BD29 #29BD83

monochromatic

#581351 #8B1E7F #BD29AD #D84BC9 #E37DD8

Accessibility & contrast

On white

5.14

#BD29AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.08

#BD29AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD29AD

5.14:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD29AD	#FFFFFF	#000000	##FFFFFF
##BD29AD	1.00	5.14	4.08	5.14
#FFFFFF	5.14	1.00	21.00	1.00
#000000	4.08	21.00	1.00	21.00
##FFFFFF	5.14	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2160B0

Deuteranopia (green-blind)

#5E75AA

Tritanopia (blue-blind)

#C63A6A

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bd29ad;
/* rgb */ color: rgb(189, 41, 173);
/* oklch */ color: oklch(56.6% 0.226 333.2);

Tailwind

colors: {
  custom: {
    50: '#d574c6',
    500: '#bd29ad',
    950: '#000000',
  },
}

SCSS

$custom: #bd29ad;
$custom-light: #d574c6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd29ad",
  "rgb": {
    "r": 189,
    "g": 41,
    "b": 173
  },
  "hsl": {
    "h": 306.486,
    "s": 64.348,
    "l": 45.098
  },
  "oklch": {
    "l": 0.56633,
    "c": 0.2258,
    "h": 333.2
  },
  "luminance": 0.15422
}

Semantic roles & 50–950 ramp

primary

#BD29AD

secondary

#77CB80

accent

#E75240

background

#FDF7FC

surface

#FBEEF8

border

#D4C9D1

text

#150913

muted

#837B82

Preview Lab

Preview with #BD29AD

Body copy rendered with the generated semantic roles for this colour.

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