#BD2996#BD2996

#BD2996 is a mid, highly saturated pink. Relative luminance 0.146; OKLCH L 55.5% C 0.211 H 341.3°. Best body text is #FFFFFF at 5.36:1 contrast (WCAG AA passes).

Color values

HEX	#BD2996
RGB	rgb(189, 41, 150)
HSL	hsl(316, 64%, 45%)
HSV	hsv(316, 78%, 74%)
CMYK	cmyk(0%, 78.3%, 20.6%, 25.9%)
CIE-LAB	lab(45.09, 66.50, -25.14)
CIE-LCH	lch(45.09, 71.09, 339.29°)
OKLab	oklab(55.47% 0.1995 -0.0677)
OKLCH	oklch(55.47% 0.211 341.3)
XYZ	xyz(27.2851, 14.6095, 30.2312)
Luminance	0.1461 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2996 #29BD50

analogous

#9A29BD #BD2996 #BD294C

triadic

#BD2996 #96BD29 #2996BD

tetradic

#BD2996 #BD9A29 #29BD50 #294CBD

square

#BD2996 #BD9A29 #29BD50 #294CBD

split-complementary

#BD2996 #4CBD29 #29BD9A

monochromatic

#581346 #8B1E6E #BD2996 #D84BB3 #E37DC8

Accessibility & contrast

On white

5.36

#BD2996 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.92

#BD2996 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2996

5.36:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2996	#FFFFFF	#000000	##FFFFFF
##BD2996	1.00	5.36	3.92	5.36
#FFFFFF	5.36	1.00	21.00	1.00
#000000	3.92	21.00	1.00	21.00
##FFFFFF	5.36	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#375C99

Deuteranopia (green-blind)

#677393

Tritanopia (blue-blind)

#C92D5D

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd2996;
/* rgb */ color: rgb(189, 41, 150);
/* oklch */ color: oklch(55.5% 0.211 341.3);

Tailwind

colors: {
  custom: {
    50: '#d574b5',
    500: '#bd2996',
    950: '#000000',
  },
}

SCSS

$custom: #bd2996;
$custom-light: #d574b5;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2996",
  "rgb": {
    "r": 189,
    "g": 41,
    "b": 150
  },
  "hsl": {
    "h": 315.811,
    "s": 64.348,
    "l": 45.098
  },
  "oklch": {
    "l": 0.55469,
    "c": 0.2107,
    "h": 341.3
  },
  "luminance": 0.14607
}

Semantic roles & 50–950 ramp

primary

#BD2996

secondary

#77CB8D

accent

#E76C40

background

#FDF7FB

surface

#FBEEF6

border

#D4C9D0

text

#150911

muted

#837B80

Preview Lab

Preview with #BD2996

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →