#BD294C#BD294C

#BD294C is a mid, vivid red. Relative luminance 0.129; OKLCH L 52.9% C 0.183 H 13.2°. Best body text is #FFFFFF at 5.86:1 contrast (WCAG AA passes).

Color values

HEX	#BD294C
RGB	rgb(189, 41, 76)
HSL	hsl(346, 64%, 45%)
HSV	hsv(346, 78%, 74%)
CMYK	cmyk(0%, 78.3%, 59.8%, 25.9%)
CIE-LAB	lab(42.66, 59.13, 16.96)
CIE-LCH	lch(42.66, 61.52, 16.01°)
OKLab	oklab(52.9% 0.1781 0.0418)
OKLCH	oklch(52.9% 0.183 13.2)
XYZ	xyz(23.0861, 12.9299, 8.1162)
Luminance	0.1293 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD294C #29BD9A

analogous

#BD2996 #BD294C #BD5029

triadic

#BD294C #4CBD29 #294CBD

tetradic

#BD294C #96BD29 #29BD9A #5029BD

square

#BD294C #96BD29 #29BD9A #5029BD

split-complementary

#BD294C #29BD50 #2996BD

monochromatic

#581324 #8B1E38 #BD294C #D84B6C #E37D95

Accessibility & contrast

On white

5.86

#BD294C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.59

#BD294C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD294C

5.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD294C	#FFFFFF	#000000	##FFFFFF
##BD294C	1.00	5.86	3.59	5.86
#FFFFFF	5.86	1.00	21.00	1.00
#000000	3.59	21.00	1.00	21.00
##FFFFFF	5.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#53514C

Deuteranopia (green-blind)

#797048

Tritanopia (blue-blind)

#CF0038

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #bd294c;
/* rgb */ color: rgb(189, 41, 76);
/* oklch */ color: oklch(52.9% 0.183 13.2);

Tailwind

colors: {
  custom: {
    50: '#d8717d',
    500: '#bd294c',
    950: '#000000',
  },
}

SCSS

$custom: #bd294c;
$custom-light: #d8717d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd294c",
  "rgb": {
    "r": 189,
    "g": 41,
    "b": 76
  },
  "hsl": {
    "h": 345.811,
    "s": 64.348,
    "l": 45.098
  },
  "oklch": {
    "l": 0.52895,
    "c": 0.18296,
    "h": 13.2
  },
  "luminance": 0.12926
}

Semantic roles & 50–950 ramp

primary

#BD294C

secondary

#77CBB7

accent

#E7C040

background

#FEF7F7

surface

#FCEDEE

border

#D5C8C9

text

#160909

muted

#847B7B

Preview Lab

Preview with #BD294C

Body copy rendered with the generated semantic roles for this colour.

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