#BD295F#BD295F

#BD295F is a mid, vivid pink. Relative luminance 0.132; OKLCH L 53.4% C 0.186 H 4.7°. Best body text is #FFFFFF at 5.76:1 contrast (WCAG AA passes).

Color values

HEX	#BD295F
RGB	rgb(189, 41, 95)
HSL	hsl(338, 64%, 45%)
HSV	hsv(338, 78%, 74%)
CMYK	cmyk(0%, 78.3%, 49.7%, 25.9%)
CIE-LAB	lab(43.11, 60.55, 5.70)
CIE-LCH	lch(43.11, 60.82, 5.38°)
OKLab	oklab(53.38% 0.1853 0.0151)
OKLCH	oklch(53.38% 0.186 4.7)
XYZ	xyz(23.8469, 13.2342, 12.1230)
Luminance	0.1323 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD295F #29BD87

analogous

#BD29A9 #BD295F #BD3D29

triadic

#BD295F #5FBD29 #295FBD

tetradic

#BD295F #A9BD29 #29BD87 #3D29BD

square

#BD295F #A9BD29 #29BD87 #3D29BD

split-complementary

#BD295F #29BD3D #29A9BD

monochromatic

#58132C #8B1E46 #BD295F #D84B7F #E37DA2

Accessibility & contrast

On white

5.76

#BD295F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.65

#BD295F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD295F

5.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD295F	#FFFFFF	#000000	##FFFFFF
##BD295F	1.00	5.76	3.65	5.76
#FFFFFF	5.76	1.00	21.00	1.00
#000000	3.65	21.00	1.00	21.00
##FFFFFF	5.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F5360

Deuteranopia (green-blind)

#76705B

Tritanopia (blue-blind)

#CE0041

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #bd295f;
/* rgb */ color: rgb(189, 41, 95);
/* oklch */ color: oklch(53.4% 0.186 4.7);

Tailwind

colors: {
  custom: {
    50: '#d7728c',
    500: '#bd295f',
    950: '#000000',
  },
}

SCSS

$custom: #bd295f;
$custom-light: #d7728c;
$custom-dark: #000000;

JSON

{
  "hex": "#bd295f",
  "rgb": {
    "r": 189,
    "g": 41,
    "b": 95
  },
  "hsl": {
    "h": 338.108,
    "s": 64.348,
    "l": 45.098
  },
  "oklch": {
    "l": 0.5338,
    "c": 0.18595,
    "h": 4.7
  },
  "luminance": 0.13231
}

Semantic roles & 50–950 ramp

primary

#BD295F

secondary

#77CBAC

accent

#E7AA40

background

#FEF7F8

surface

#FCEDF0

border

#D5C8CB

text

#16090C

muted

#847B7D

Preview Lab

Preview with #BD295F

Body copy rendered with the generated semantic roles for this colour.

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