#BD295D#BD295D

#BD295D is a mid, vivid pink. Relative luminance 0.132; OKLCH L 53.3% C 0.185 H 5.6°. Best body text is #FFFFFF at 5.77:1 contrast (WCAG AA passes).

Color values

HEX	#BD295D
RGB	rgb(189, 41, 93)
HSL	hsl(339, 64%, 45%)
HSV	hsv(339, 78%, 74%)
CMYK	cmyk(0%, 78.3%, 50.8%, 25.9%)
CIE-LAB	lab(43.06, 60.39, 6.88)
CIE-LCH	lch(43.06, 60.78, 6.50°)
OKLab	oklab(53.32% 0.1846 0.018)
OKLCH	oklch(53.32% 0.185 5.6)
XYZ	xyz(23.7571, 13.1983, 11.6504)
Luminance	0.1320 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD295D #29BD89

analogous

#BD29A7 #BD295D #BD3F29

triadic

#BD295D #5DBD29 #295DBD

tetradic

#BD295D #A7BD29 #29BD89 #3F29BD

square

#BD295D #A7BD29 #29BD89 #3F29BD

split-complementary

#BD295D #29BD3F #29A7BD

monochromatic

#58132C #8B1E44 #BD295D #D84B7D #E37DA1

Accessibility & contrast

On white

5.77

#BD295D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.64

#BD295D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD295D

5.77:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD295D	#FFFFFF	#000000	##FFFFFF
##BD295D	1.00	5.77	3.64	5.77
#FFFFFF	5.77	1.00	21.00	1.00
#000000	3.64	21.00	1.00	21.00
##FFFFFF	5.77	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F535E

Deuteranopia (green-blind)

#767059

Tritanopia (blue-blind)

#CE0040

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #bd295d;
/* rgb */ color: rgb(189, 41, 93);
/* oklch */ color: oklch(53.3% 0.185 5.6);

Tailwind

colors: {
  custom: {
    50: '#d7728a',
    500: '#bd295d',
    950: '#000000',
  },
}

SCSS

$custom: #bd295d;
$custom-light: #d7728a;
$custom-dark: #000000;

JSON

{
  "hex": "#bd295d",
  "rgb": {
    "r": 189,
    "g": 41,
    "b": 93
  },
  "hsl": {
    "h": 338.919,
    "s": 64.348,
    "l": 45.098
  },
  "oklch": {
    "l": 0.53323,
    "c": 0.18548,
    "h": 5.6
  },
  "luminance": 0.13195
}

Semantic roles & 50–950 ramp

primary

#BD295D

secondary

#77CBAE

accent

#E7AD40

background

#FEF7F8

surface

#FCEDF0

border

#D5C8CB

text

#16090B

muted

#847B7C

Preview Lab

Preview with #BD295D

Body copy rendered with the generated semantic roles for this colour.

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