#BD2776#BD2776

#BD2776 is a mid, vivid pink. Relative luminance 0.136; OKLCH L 54.0% C 0.196 H 354.1°. Best body text is #FFFFFF at 5.65:1 contrast (WCAG AA passes).

Color values

HEX	#BD2776
RGB	rgb(189, 39, 118)
HSL	hsl(328, 66%, 45%)
HSV	hsv(328, 79%, 74%)
CMYK	cmyk(0%, 79.4%, 37.6%, 25.9%)
CIE-LAB	lab(43.63, 63.28, -7.85)
CIE-LCH	lch(43.63, 63.77, 352.93°)
OKLab	oklab(53.99% 0.1946 -0.02)
OKLCH	oklch(53.99% 0.196 354.1)
XYZ	xyz(24.9835, 13.5810, 18.4418)
Luminance	0.1358 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2776 #27BD6E

analogous

#B927BD #BD2776 #BD272B

triadic

#BD2776 #76BD27 #2776BD

tetradic

#BD2776 #BDB927 #27BD6E #272BBD

square

#BD2776 #BDB927 #27BD6E #272BBD

split-complementary

#BD2776 #2BBD27 #27BDB9

monochromatic

#581237 #8A1D56 #BD2776 #D94894 #E47BB2

Accessibility & contrast

On white

5.65

#BD2776 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#BD2776 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2776

5.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2776	#FFFFFF	#000000	##FFFFFF
##BD2776	1.00	5.65	3.72	5.65
#FFFFFF	5.65	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#465678

Deuteranopia (green-blind)

#707173

Tritanopia (blue-blind)

#CC114C

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd2776;
/* rgb */ color: rgb(189, 39, 118);
/* oklch */ color: oklch(54.0% 0.196 354.1);

Tailwind

colors: {
  custom: {
    50: '#d6729d',
    500: '#bd2776',
    950: '#000000',
  },
}

SCSS

$custom: #bd2776;
$custom-light: #d6729d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2776",
  "rgb": {
    "r": 189,
    "g": 39,
    "b": 118
  },
  "hsl": {
    "h": 328.4,
    "s": 65.789,
    "l": 44.706
  },
  "oklch": {
    "l": 0.53987,
    "c": 0.19557,
    "h": 354.1
  },
  "luminance": 0.13578
}

Semantic roles & 50–950 ramp

primary

#BD2776

secondary

#74CC9E

accent

#E98F3F

background

#FDF7F9

surface

#FBEDF2

border

#D4C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD2776

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →