#BD272B#BD272B

#BD272B is a mid, vivid red. Relative luminance 0.124; OKLCH L 52.2% C 0.186 H 25.4°. Best body text is #FFFFFF at 6.02:1 contrast (WCAG AA passes).

Color values

HEX	#BD272B
RGB	rgb(189, 39, 43)
HSL	hsl(358, 66%, 45%)
HSV	hsv(358, 79%, 74%)
CMYK	cmyk(0%, 79.4%, 77.2%, 25.9%)
CIE-LAB	lab(41.92, 58.04, 36.14)
CIE-LCH	lch(41.92, 68.37, 31.91°)
OKLab	oklab(52.18% 0.1677 0.0797)
OKLCH	oklch(52.18% 0.186 25.4)
XYZ	xyz(22.1505, 12.4478, 3.5214)
Luminance	0.1244 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD272B #27BDB9

analogous

#BD2776 #BD272B #BD6E27

triadic

#BD272B #2BBD27 #272BBD

tetradic

#BD272B #76BD27 #27BDB9 #6E27BD

square

#BD272B #76BD27 #27BDB9 #6E27BD

split-complementary

#BD272B #27BD6E #2776BD

monochromatic

#581214 #8A1D1F #BD272B #D9484C #E47B7E

Accessibility & contrast

On white

6.02

#BD272B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.49

#BD272B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD272B

6.02:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD272B	#FFFFFF	#000000	##FFFFFF
##BD272B	1.00	6.02	3.49	6.02
#FFFFFF	6.02	1.00	21.00	1.00
#000000	3.49	21.00	1.00	21.00
##FFFFFF	6.02	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#564E29

Deuteranopia (green-blind)

#7B6E25

Tritanopia (blue-blind)

#D0002B

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #bd272b;
/* rgb */ color: rgb(189, 39, 43);
/* oklch */ color: oklch(52.2% 0.186 25.4);

Tailwind

colors: {
  custom: {
    50: '#da7065',
    500: '#bd272b',
    950: '#000000',
  },
}

SCSS

$custom: #bd272b;
$custom-light: #da7065;
$custom-dark: #000000;

JSON

{
  "hex": "#bd272b",
  "rgb": {
    "r": 189,
    "g": 39,
    "b": 43
  },
  "hsl": {
    "h": 358.4,
    "s": 65.789,
    "l": 44.706
  },
  "oklch": {
    "l": 0.52177,
    "c": 0.18562,
    "h": 25.4
  },
  "luminance": 0.12444
}

Semantic roles & 50–950 ramp

primary

#BD272B

secondary

#74CCC9

accent

#E9E43F

background

#FEF7F6

surface

#FDEDEB

border

#D5C8C6

text

#170805

muted

#857B7A

Preview Lab

Preview with #BD272B

Body copy rendered with the generated semantic roles for this colour.

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