#BD2749#BD2749

#BD2749 is a mid, vivid red. Relative luminance 0.128; OKLCH L 52.7% C 0.184 H 14.2°. Best body text is #FFFFFF at 5.92:1 contrast (WCAG AA passes).

Color values

HEX	#BD2749
RGB	rgb(189, 39, 73)
HSL	hsl(346, 66%, 45%)
HSV	hsv(346, 79%, 74%)
CMYK	cmyk(0%, 79.4%, 61.4%, 25.9%)
CIE-LAB	lab(42.39, 59.52, 18.48)
CIE-LCH	lch(42.39, 62.32, 17.25°)
OKLab	oklab(52.68% 0.1788 0.0452)
OKLCH	oklch(52.68% 0.184 14.2)
XYZ	xyz(22.9168, 12.7543, 7.5572)
Luminance	0.1275 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2749 #27BD9B

analogous

#BD2794 #BD2749 #BD5027

triadic

#BD2749 #49BD27 #2749BD

tetradic

#BD2749 #94BD27 #27BD9B #5027BD

square

#BD2749 #94BD27 #27BD9B #5027BD

split-complementary

#BD2749 #27BD50 #2794BD

monochromatic

#581222 #8A1D35 #BD2749 #D94869 #E47B93

Accessibility & contrast

On white

5.92

#BD2749 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.55

#BD2749 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2749

5.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2749	#FFFFFF	#000000	##FFFFFF
##BD2749	1.00	5.92	3.55	5.92
#FFFFFF	5.92	1.00	21.00	1.00
#000000	3.55	21.00	1.00	21.00
##FFFFFF	5.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#525049

Deuteranopia (green-blind)

#786F45

Tritanopia (blue-blind)

#CF0036

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #bd2749;
/* rgb */ color: rgb(189, 39, 73);
/* oklch */ color: oklch(52.7% 0.184 14.2);

Tailwind

colors: {
  custom: {
    50: '#d8707b',
    500: '#bd2749',
    950: '#000000',
  },
}

SCSS

$custom: #bd2749;
$custom-light: #d8707b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2749",
  "rgb": {
    "r": 189,
    "g": 39,
    "b": 73
  },
  "hsl": {
    "h": 346.4,
    "s": 65.789,
    "l": 44.706
  },
  "oklch": {
    "l": 0.52677,
    "c": 0.18442,
    "h": 14.2
  },
  "luminance": 0.12751
}

Semantic roles & 50–950 ramp

primary

#BD2749

secondary

#74CCB8

accent

#E9C23F

background

#FEF7F7

surface

#FCEDED

border

#D5C8C8

text

#160909

muted

#847B7B

Preview Lab

Preview with #BD2749

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →