#BD2727#BD2727

#BD2727 is a mid, vivid red. Relative luminance 0.124; OKLCH L 52.1% C 0.186 H 26.6°. Best body text is #FFFFFF at 6.03:1 contrast (WCAG AA passes).

Color values

HEX#BD2727
RGBrgb(189, 39, 39)
HSLhsl(0, 66%, 45%)
HSVhsv(0, 79%, 74%)
CMYKcmyk(0%, 79.4%, 79.4%, 25.9%)
CIE-LABlab(41.88, 57.91, 38.37)
CIE-LCHlch(41.88, 69.46, 33.53°)
OKLaboklab(52.13% 0.1664 0.0833)
OKLCHoklch(52.13% 0.186 26.6)
XYZxyz(22.0807, 12.4199, 3.1537)
Luminance0.1242 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD2727 #27BDBD
analogous
#BD2772 #BD2727 #BD7227
triadic
#BD2727 #27BD27 #2727BD
tetradic
#BD2727 #72BD27 #27BDBD #7227BD
square
#BD2727 #72BD27 #27BDBD #7227BD
split-complementary
#BD2727 #27BD72 #2772BD
monochromatic
#581212 #8A1D1D #BD2727 #D94848 #E47B7B

Accessibility & contrast

On white

6.03
#BD2727 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.48
#BD2727 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2727
6.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD2727#FFFFFF#000000##FFFFFF
##BD27271.006.033.486.03
#FFFFFF6.031.0021.001.00
#0000003.4821.001.0021.00
##FFFFFF6.031.0021.001.00

Color blindness preview

Protanopia (red-blind)
#574E25
Deuteranopia (green-blind)
#7B6E20
Tritanopia (blue-blind)
#D00029
Achromatopsia (no color)
#636363

Design tokens & code

CSS
--color: #bd2727;
/* rgb */ color: rgb(189, 39, 39);
/* oklch */ color: oklch(52.1% 0.186 26.6);
Tailwind
colors: {
  custom: {
    50: '#db7062',
    500: '#bd2727',
    950: '#000000',
  },
}
SCSS
$custom: #bd2727;
$custom-light: #db7062;
$custom-dark: #000000;
JSON
{
  "hex": "#bd2727",
  "rgb": {
    "r": 189,
    "g": 39,
    "b": 39
  },
  "hsl": {
    "h": 0,
    "s": 65.789,
    "l": 44.706
  },
  "oklch": {
    "l": 0.52131,
    "c": 0.18607,
    "h": 26.6
  },
  "luminance": 0.12416
}

Semantic roles & 50–950 ramp

primary
#BD2727
secondary
#74CCCC
accent
#E9E93F
background
#FEF7F5
surface
#FDEDEA
border
#D5C8C6
text
#170805
muted
#857B79

Preview Lab

Preview with #BD2727

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD2727 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva