#BD2727#BD2727
#BD2727 is a mid, vivid red. Relative luminance 0.124; OKLCH L 52.1% C 0.186 H 26.6°. Best body text is #FFFFFF at 6.03:1 contrast (WCAG AA passes).
Color values
| HEX | #BD2727 |
|---|---|
| RGB | rgb(189, 39, 39) |
| HSL | hsl(0, 66%, 45%) |
| HSV | hsv(0, 79%, 74%) |
| CMYK | cmyk(0%, 79.4%, 79.4%, 25.9%) |
| CIE-LAB | lab(41.88, 57.91, 38.37) |
| CIE-LCH | lch(41.88, 69.46, 33.53°) |
| OKLab | oklab(52.13% 0.1664 0.0833) |
| OKLCH | oklch(52.13% 0.186 26.6) |
| XYZ | xyz(22.0807, 12.4199, 3.1537) |
| Luminance | 0.1242 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Firebrick
#B22222
ΔE00 2.51
Scarlet
#BE0119
ΔE00 2.83
Brown
#A52A2A
ΔE00 4.93
Dull Red
#BB3F3F
ΔE00 5.09
Lipstick Red
#C0022F
ΔE00 5.13
Cherry (survey)
#CF0234
ΔE00 5.62
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD2727 #27BDBD
analogous
#BD2772 #BD2727 #BD7227
triadic
#BD2727 #27BD27 #2727BD
tetradic
#BD2727 #72BD27 #27BDBD #7227BD
square
#BD2727 #72BD27 #27BDBD #7227BD
split-complementary
#BD2727 #27BD72 #2772BD
monochromatic
#581212 #8A1D1D #BD2727 #D94848 #E47B7B
Accessibility & contrast
On white
6.03
#BD2727 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.48
#BD2727 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD2727
6.03:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD2727 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD2727 | 1.00 | 6.03 | 3.48 | 6.03 |
| #FFFFFF | 6.03 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.48 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.03 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#574E25
Deuteranopia (green-blind)
#7B6E20
Tritanopia (blue-blind)
#D00029
Achromatopsia (no color)
#636363
Design tokens & code
CSS
--color: #bd2727; /* rgb */ color: rgb(189, 39, 39); /* oklch */ color: oklch(52.1% 0.186 26.6);
Tailwind
colors: {
custom: {
50: '#db7062',
500: '#bd2727',
950: '#000000',
},
}SCSS
$custom: #bd2727; $custom-light: #db7062; $custom-dark: #000000;
JSON
{
"hex": "#bd2727",
"rgb": {
"r": 189,
"g": 39,
"b": 39
},
"hsl": {
"h": 0,
"s": 65.789,
"l": 44.706
},
"oklch": {
"l": 0.52131,
"c": 0.18607,
"h": 26.6
},
"luminance": 0.12416
}Semantic roles & 50–950 ramp
primary
#BD2727
secondary
#74CCCC
accent
#E9E93F
background
#FEF7F5
surface
#FDEDEA
border
#D5C8C6
text
#170805
muted
#857B79