#BD251D#BD251D

#BD251D is a mid, vivid red. Relative luminance 0.122; OKLCH L 51.9% C 0.189 H 28.8°. Best body text is #FFFFFF at 6.09:1 contrast (WCAG AA passes).

Color values

HEX	#BD251D
RGB	rgb(189, 37, 29)
HSL	hsl(3, 73%, 43%)
HSV	hsv(3, 85%, 74%)
CMYK	cmyk(0%, 80.4%, 84.7%, 25.9%)
CIE-LAB	lab(41.59, 58.18, 43.43)
CIE-LCH	lch(41.59, 72.61, 36.74°)
OKLab	oklab(51.89% 0.1653 0.0908)
OKLCH	oklch(51.89% 0.189 28.8)
XYZ	xyz(21.8724, 12.2343, 2.3720)
Luminance	0.1223 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD251D #1DB5BD

analogous

#BD1D65 #BD251D #BD751D

triadic

#BD251D #1DBD25 #251DBD

tetradic

#BD251D #65BD1D #1DB5BD #751DBD

square

#BD251D #65BD1D #1DB5BD #751DBD

split-complementary

#BD251D #1DBD75 #1D65BD

monochromatic

#53100D #881B15 #BD251D #E03F37 #E8726C

Accessibility & contrast

On white

6.09

#BD251D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.45

#BD251D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD251D

6.09:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD251D	#FFFFFF	#000000	##FFFFFF
##BD251D	1.00	6.09	3.45	6.09
#FFFFFF	6.09	1.00	21.00	1.00
#000000	3.45	21.00	1.00	21.00
##FFFFFF	6.09	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#574D1A

Deuteranopia (green-blind)

#7C6E13

Tritanopia (blue-blind)

#D10025

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #bd251d;
/* rgb */ color: rgb(189, 37, 29);
/* oklch */ color: oklch(51.9% 0.189 28.8);

Tailwind

colors: {
  custom: {
    50: '#db6f5b',
    500: '#bd251d',
    950: '#000000',
  },
}

SCSS

$custom: #bd251d;
$custom-light: #db6f5b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd251d",
  "rgb": {
    "r": 189,
    "g": 37,
    "b": 29
  },
  "hsl": {
    "h": 3,
    "s": 73.394,
    "l": 42.745
  },
  "oklch": {
    "l": 0.51887,
    "c": 0.1886,
    "h": 28.8
  },
  "luminance": 0.12231
}

Semantic roles & 50–950 ramp

primary

#BD251D

secondary

#67C9CE

accent

#E7F038

background

#FFF7F5

surface

#FEEDE9

border

#D6C8C5

text

#170804

muted

#857B79

Preview Lab

Preview with #BD251D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →