#BD1D65#BD1D65
#BD1D65 is a mid, vivid pink. Relative luminance 0.126; OKLCH L 52.8% C 0.197 H 0.7°. Best body text is #FFFFFF at 5.95:1 contrast (WCAG AA passes).
Color values
| HEX | #BD1D65 |
|---|---|
| RGB | rgb(189, 29, 101) |
| HSL | hsl(333, 73%, 43%) |
| HSV | hsv(333, 85%, 74%) |
| CMYK | cmyk(0%, 84.7%, 46.6%, 25.9%) |
| CIE-LAB | lab(42.22, 64.11, 0.65) |
| CIE-LCH | lch(42.22, 64.12, 0.58°) |
| OKLab | oklab(52.78% 0.1973 0.0024) |
| OKLCH | oklch(52.78% 0.197 0.7) |
| XYZ | xyz(23.7766, 12.6405, 13.4972) |
| Luminance | 0.1264 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Deep Pink
#CB0162
ΔE00 2.80
Magenta (survey)
#C20078
ΔE00 4.88
Dark Hot Pink
#D90166
ΔE00 5.49
Violet Red
#A50055
ΔE00 6.01
Purplish Red
#B0054B
ΔE00 6.02
Raspberry (survey)
#B00149
ΔE00 6.47
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD1D65 #1DBD75
analogous
#BD1DB5 #BD1D65 #BD251D
triadic
#BD1D65 #65BD1D #1D65BD
tetradic
#BD1D65 #B5BD1D #1DBD75 #251DBD
square
#BD1D65 #B5BD1D #1DBD75 #251DBD
split-complementary
#BD1D65 #1DBD25 #1DB5BD
monochromatic
#530D2C #881549 #BD1D65 #E03783 #E86CA4
Accessibility & contrast
On white
5.95
#BD1D65 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.53
#BD1D65 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD1D65
5.95:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD1D65 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD1D65 | 1.00 | 5.95 | 3.53 | 5.95 |
| #FFFFFF | 5.95 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.53 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.95 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#475067
Deuteranopia (green-blind)
#726E61
Tritanopia (blue-blind)
#CE003F
Achromatopsia (no color)
#646464
Design tokens & code
CSS
--color: #bd1d65; /* rgb */ color: rgb(189, 29, 101); /* oklch */ color: oklch(52.8% 0.197 0.7);
Tailwind
colors: {
custom: {
50: '#d76e90',
500: '#bd1d65',
950: '#000000',
},
}SCSS
$custom: #bd1d65; $custom-light: #d76e90; $custom-dark: #000000;
JSON
{
"hex": "#bd1d65",
"rgb": {
"r": 189,
"g": 29,
"b": 101
},
"hsl": {
"h": 333,
"s": 73.394,
"l": 42.745
},
"oklch": {
"l": 0.52778,
"c": 0.19726,
"h": 0.7
},
"luminance": 0.12637
}Semantic roles & 50–950 ramp
primary
#BD1D65
secondary
#67CEA0
accent
#F09D38
background
#FEF7F8
surface
#FCEDF0
border
#D5C8CB
text
#16080C
muted
#847B7D