#BD245D#BD245D
#BD245D is a mid, vivid pink. Relative luminance 0.129; OKLCH L 53.0% C 0.190 H 4.9°. Best body text is #FFFFFF at 5.88:1 contrast (WCAG AA passes).
Color values
| HEX | #BD245D |
|---|---|
| RGB | rgb(189, 36, 93) |
| HSL | hsl(338, 68%, 44%) |
| HSV | hsv(338, 81%, 74%) |
| CMYK | cmyk(0%, 81%, 50.8%, 25.9%) |
| CIE-LAB | lab(42.57, 61.77, 6.19) |
| CIE-LCH | lch(42.57, 62.08, 5.72°) |
| OKLab | oklab(52.97% 0.1891 0.0163) |
| OKLCH | oklch(52.97% 0.19 4.9) |
| XYZ | xyz(23.5951, 12.8742, 11.5963) |
| Luminance | 0.1287 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Deep Pink
#CB0162
ΔE00 2.62
Purplish Red
#B0054B
ΔE00 4.78
Dark Hot Pink
#D90166
ΔE00 4.91
Raspberry (survey)
#B00149
ΔE00 5.14
Light Burgundy
#A8415B
ΔE00 5.16
Cerise
#DE0C62
ΔE00 6.17
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD245D #24BD84
analogous
#BD24AA #BD245D #BD3824
triadic
#BD245D #5DBD24 #245DBD
tetradic
#BD245D #AABD24 #24BD84 #3824BD
square
#BD245D #AABD24 #24BD84 #3824BD
split-complementary
#BD245D #24BD38 #24AABD
monochromatic
#56102A #8A1A44 #BD245D #DB437C #E576A0
Accessibility & contrast
On white
5.88
#BD245D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.57
#BD245D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD245D
5.88:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD245D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD245D | 1.00 | 5.88 | 3.57 | 5.88 |
| #FFFFFF | 5.88 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.57 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.88 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4D515E
Deuteranopia (green-blind)
#756F59
Tritanopia (blue-blind)
#CE003E
Achromatopsia (no color)
#646464
Design tokens & code
CSS
--color: #bd245d; /* rgb */ color: rgb(189, 36, 93); /* oklch */ color: oklch(53.0% 0.190 4.9);
Tailwind
colors: {
custom: {
50: '#d7708a',
500: '#bd245d',
950: '#000000',
},
}SCSS
$custom: #bd245d; $custom-light: #d7708a; $custom-dark: #000000;
JSON
{
"hex": "#bd245d",
"rgb": {
"r": 189,
"g": 36,
"b": 93
},
"hsl": {
"h": 337.647,
"s": 68,
"l": 44.118
},
"oklch": {
"l": 0.52965,
"c": 0.18977,
"h": 4.9
},
"luminance": 0.12871
}Semantic roles & 50–950 ramp
primary
#BD245D
secondary
#70CCAA
accent
#EBAA3D
background
#FEF7F8
surface
#FCEDF0
border
#D5C8CB
text
#16090B
muted
#847B7C