#BD2434#BD2434

#BD2434 is a mid, vivid red. Relative luminance 0.123; OKLCH L 52.1% C 0.187 H 21.9°. Best body text is #FFFFFF at 6.06:1 contrast (WCAG AA passes).

Color values

HEX	#BD2434
RGB	rgb(189, 36, 52)
HSL	hsl(354, 68%, 44%)
HSV	hsv(354, 81%, 74%)
CMYK	cmyk(0%, 81%, 72.5%, 25.9%)
CIE-LAB	lab(41.74, 59.23, 30.62)
CIE-LCH	lch(41.74, 66.68, 27.34°)
OKLab	oklab(52.08% 0.1734 0.0698)
OKLCH	oklch(52.08% 0.187 21.9)
XYZ	xyz(22.2396, 12.3320, 4.4575)
Luminance	0.1233 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2434 #24BDAD

analogous

#BD2481 #BD2434 #BD6024

triadic

#BD2434 #34BD24 #2434BD

tetradic

#BD2434 #81BD24 #24BDAD #6024BD

square

#BD2434 #81BD24 #24BDAD #6024BD

split-complementary

#BD2434 #24BD60 #2481BD

monochromatic

#561018 #8A1A26 #BD2434 #DB4353 #E57682

Accessibility & contrast

On white

6.06

#BD2434 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.47

#BD2434 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2434

6.06:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2434	#FFFFFF	#000000	##FFFFFF
##BD2434	1.00	6.06	3.47	6.06
#FFFFFF	6.06	1.00	21.00	1.00
#000000	3.47	21.00	1.00	21.00
##FFFFFF	6.06	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#544E33

Deuteranopia (green-blind)

#7A6E2F

Tritanopia (blue-blind)

#D0002C

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #bd2434;
/* rgb */ color: rgb(189, 36, 52);
/* oklch */ color: oklch(52.1% 0.187 21.9);

Tailwind

colors: {
  custom: {
    50: '#da6f6b',
    500: '#bd2434',
    950: '#000000',
  },
}

SCSS

$custom: #bd2434;
$custom-light: #da6f6b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2434",
  "rgb": {
    "r": 189,
    "g": 36,
    "b": 52
  },
  "hsl": {
    "h": 353.725,
    "s": 68,
    "l": 44.118
  },
  "oklch": {
    "l": 0.5208,
    "c": 0.18694,
    "h": 21.9
  },
  "luminance": 0.12329
}

Semantic roles & 50–950 ramp

primary

#BD2434

secondary

#70CCC3

accent

#EBD93D

background

#FEF7F6

surface

#FDEDEB

border

#D5C8C6

text

#170806

muted

#857B7A

Preview Lab

Preview with #BD2434

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →