#BD241F#BD241F

#BD241F is a mid, vivid red. Relative luminance 0.122; OKLCH L 51.8% C 0.189 H 28.1°. Best body text is #FFFFFF at 6.11:1 contrast (WCAG AA passes).

Color values

HEX	#BD241F
RGB	rgb(189, 36, 31)
HSL	hsl(2, 72%, 43%)
HSV	hsv(2, 84%, 74%)
CMYK	cmyk(0%, 81%, 83.6%, 25.9%)
CIE-LAB	lab(41.51, 58.51, 42.33)
CIE-LCH	lch(41.51, 72.21, 35.89°)
OKLab	oklab(51.83% 0.1667 0.0891)
OKLCH	oklch(51.83% 0.189 28.1)
XYZ	xyz(21.8672, 12.1831, 2.4963)
Luminance	0.1218 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD241F #1FB8BD

analogous

#BD1F69 #BD241F #BD731F

triadic

#BD241F #1FBD24 #241FBD

tetradic

#BD241F #69BD1F #1FB8BD #731FBD

square

#BD241F #69BD1F #1FB8BD #731FBD

split-complementary

#BD241F #1FBD73 #1F69BD

monochromatic

#54100E #881A16 #BD241F #DF403A #E7736F

Accessibility & contrast

On white

6.11

#BD241F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.44

#BD241F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD241F

6.11:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD241F	#FFFFFF	#000000	##FFFFFF
##BD241F	1.00	6.11	3.44	6.11
#FFFFFF	6.11	1.00	21.00	1.00
#000000	3.44	21.00	1.00	21.00
##FFFFFF	6.11	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#564D1C

Deuteranopia (green-blind)

#7B6E16

Tritanopia (blue-blind)

#D10025

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #bd241f;
/* rgb */ color: rgb(189, 36, 31);
/* oklch */ color: oklch(51.8% 0.189 28.1);

Tailwind

colors: {
  custom: {
    50: '#db6e5c',
    500: '#bd241f',
    950: '#000000',
  },
}

SCSS

$custom: #bd241f;
$custom-light: #db6e5c;
$custom-dark: #000000;

JSON

{
  "hex": "#bd241f",
  "rgb": {
    "r": 189,
    "g": 36,
    "b": 31
  },
  "hsl": {
    "h": 1.899,
    "s": 71.818,
    "l": 43.137
  },
  "oklch": {
    "l": 0.51832,
    "c": 0.18902,
    "h": 28.1
  },
  "luminance": 0.12179
}

Semantic roles & 50–950 ramp

primary

#BD241F

secondary

#6ACBCE

accent

#E9EF39

background

#FEF7F5

surface

#FDEDE9

border

#D5C8C5

text

#170804

muted

#857B79

Preview Lab

Preview with #BD241F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →