#BD2374#BD2374

#BD2374 is a mid, vivid pink. Relative luminance 0.133; OKLCH L 53.6% C 0.198 H 354.7°. Best body text is #FFFFFF at 5.74:1 contrast (WCAG AA passes).

Color values

HEX	#BD2374
RGB	rgb(189, 35, 116)
HSL	hsl(328, 69%, 44%)
HSV	hsv(328, 81%, 74%)
CMYK	cmyk(0%, 81.5%, 38.6%, 25.9%)
CIE-LAB	lab(43.19, 64.12, -7.27)
CIE-LCH	lch(43.19, 64.53, 353.53°)
OKLab	oklab(53.65% 0.1973 -0.0184)
OKLCH	oklch(53.65% 0.198 354.7)
XYZ	xyz(24.7414, 13.2850, 17.7810)
Luminance	0.1328 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD2374 #23BD6C

analogous

#B923BD #BD2374 #BD2327

triadic

#BD2374 #74BD23 #2374BD

tetradic

#BD2374 #BDB923 #23BD6C #2327BD

square

#BD2374 #BDB923 #23BD6C #2327BD

split-complementary

#BD2374 #27BD23 #23BDB9

monochromatic

#561035 #891954 #BD2374 #DC4193 #E575B0

Accessibility & contrast

On white

5.74

#BD2374 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.66

#BD2374 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD2374

5.74:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD2374	#FFFFFF	#000000	##FFFFFF
##BD2374	1.00	5.74	3.66	5.74
#FFFFFF	5.74	1.00	21.00	1.00
#000000	3.66	21.00	1.00	21.00
##FFFFFF	5.74	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#455476

Deuteranopia (green-blind)

#707071

Tritanopia (blue-blind)

#CC0549

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #bd2374;
/* rgb */ color: rgb(189, 35, 116);
/* oklch */ color: oklch(53.6% 0.198 354.7);

Tailwind

colors: {
  custom: {
    50: '#d6709c',
    500: '#bd2374',
    950: '#000000',
  },
}

SCSS

$custom: #bd2374;
$custom-light: #d6709c;
$custom-dark: #000000;

JSON

{
  "hex": "#bd2374",
  "rgb": {
    "r": 189,
    "g": 35,
    "b": 116
  },
  "hsl": {
    "h": 328.442,
    "s": 68.75,
    "l": 43.922
  },
  "oklch": {
    "l": 0.53646,
    "c": 0.19819,
    "h": 354.7
  },
  "luminance": 0.13282
}

Semantic roles & 50–950 ramp

primary

#BD2374

secondary

#6FCD9B

accent

#EC8F3C

background

#FDF7F9

surface

#FBEDF2

border

#D4C8CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD2374

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →