#BD1D64#BD1D64

#BD1D64 is a mid, vivid pink. Relative luminance 0.126; OKLCH L 52.7% C 0.197 H 1.1°. Best body text is #FFFFFF at 5.96:1 contrast (WCAG AA passes).

Color values

HEX	#BD1D64
RGB	rgb(189, 29, 100)
HSL	hsl(333, 73%, 43%)
HSV	hsv(333, 85%, 74%)
CMYK	cmyk(0%, 84.7%, 47.1%, 25.9%)
CIE-LAB	lab(42.19, 64.03, 1.24)
CIE-LCH	lch(42.19, 64.04, 1.11°)
OKLab	oklab(52.75% 0.1969 0.0039)
OKLCH	oklch(52.75% 0.197 1.1)
XYZ	xyz(23.7279, 12.6210, 13.2408)
Luminance	0.1262 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD1D64 #1DBD76

analogous

#BD1DB4 #BD1D64 #BD261D

triadic

#BD1D64 #64BD1D #1D64BD

tetradic

#BD1D64 #B4BD1D #1DBD76 #261DBD

square

#BD1D64 #B4BD1D #1DBD76 #261DBD

split-complementary

#BD1D64 #1DBD26 #1DB4BD

monochromatic

#530D2C #881548 #BD1D64 #E03782 #E86CA3

Accessibility & contrast

On white

5.96

#BD1D64 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.52

#BD1D64 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD1D64

5.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD1D64	#FFFFFF	#000000	##FFFFFF
##BD1D64	1.00	5.96	3.52	5.96
#FFFFFF	5.96	1.00	21.00	1.00
#000000	3.52	21.00	1.00	21.00
##FFFFFF	5.96	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#485065

Deuteranopia (green-blind)

#726E60

Tritanopia (blue-blind)

#CE003F

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #bd1d64;
/* rgb */ color: rgb(189, 29, 100);
/* oklch */ color: oklch(52.7% 0.197 1.1);

Tailwind

colors: {
  custom: {
    50: '#d76e8f',
    500: '#bd1d64',
    950: '#000000',
  },
}

SCSS

$custom: #bd1d64;
$custom-light: #d76e8f;
$custom-dark: #000000;

JSON

{
  "hex": "#bd1d64",
  "rgb": {
    "r": 189,
    "g": 29,
    "b": 100
  },
  "hsl": {
    "h": 333.375,
    "s": 73.394,
    "l": 42.745
  },
  "oklch": {
    "l": 0.52746,
    "c": 0.19695,
    "h": 1.1
  },
  "luminance": 0.12618
}

Semantic roles & 50–950 ramp

primary

#BD1D64

secondary

#67CEA1

accent

#F09E38

background

#FEF7F8

surface

#FCEDF0

border

#D5C8CB

text

#16080C

muted

#847B7D

Preview Lab

Preview with #BD1D64

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →