#BD1D63#BD1D63

#BD1D63 is a mid, vivid pink. Relative luminance 0.126; OKLCH L 52.7% C 0.197 H 1.6°. Best body text is #FFFFFF at 5.97:1 contrast (WCAG AA passes).

Color values

HEX	#BD1D63
RGB	rgb(189, 29, 99)
HSL	hsl(334, 73%, 43%)
HSV	hsv(334, 85%, 74%)
CMYK	cmyk(0%, 84.7%, 47.6%, 25.9%)
CIE-LAB	lab(42.16, 63.94, 1.82)
CIE-LCH	lch(42.16, 63.97, 1.63°)
OKLab	oklab(52.72% 0.1966 0.0054)
OKLCH	oklch(52.72% 0.197 1.6)
XYZ	xyz(23.6798, 12.6017, 12.9874)
Luminance	0.1260 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD1D63 #1DBD77

analogous

#BD1DB3 #BD1D63 #BD271D

triadic

#BD1D63 #63BD1D #1D63BD

tetradic

#BD1D63 #B3BD1D #1DBD77 #271DBD

square

#BD1D63 #B3BD1D #1DBD77 #271DBD

split-complementary

#BD1D63 #1DBD27 #1DB3BD

monochromatic

#530D2B #881547 #BD1D63 #E03781 #E86CA2

Accessibility & contrast

On white

5.97

#BD1D63 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.52

#BD1D63 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD1D63

5.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD1D63	#FFFFFF	#000000	##FFFFFF
##BD1D63	1.00	5.97	3.52	5.97
#FFFFFF	5.97	1.00	21.00	1.00
#000000	3.52	21.00	1.00	21.00
##FFFFFF	5.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#485064

Deuteranopia (green-blind)

#726E5F

Tritanopia (blue-blind)

#CE003E

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #bd1d63;
/* rgb */ color: rgb(189, 29, 99);
/* oklch */ color: oklch(52.7% 0.197 1.6);

Tailwind

colors: {
  custom: {
    50: '#d76e8f',
    500: '#bd1d63',
    950: '#000000',
  },
}

SCSS

$custom: #bd1d63;
$custom-light: #d76e8f;
$custom-dark: #000000;

JSON

{
  "hex": "#bd1d63",
  "rgb": {
    "r": 189,
    "g": 29,
    "b": 99
  },
  "hsl": {
    "h": 333.75,
    "s": 73.394,
    "l": 42.745
  },
  "oklch": {
    "l": 0.52715,
    "c": 0.19665,
    "h": 1.6
  },
  "luminance": 0.12598
}

Semantic roles & 50–950 ramp

primary

#BD1D63

secondary

#67CEA1

accent

#F09F38

background

#FEF7F8

surface

#FCEDF0

border

#D5C8CB

text

#16080C

muted

#847B7D

Preview Lab

Preview with #BD1D63

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →