#BB4990#BB4990

#BB4990 is a mid, vivid pink. Relative luminance 0.173; OKLCH L 58.0% C 0.166 H 345.2°. Best body text is #FFFFFF at 4.70:1 contrast (WCAG AA passes).

Color values

HEX	#BB4990
RGB	rgb(187, 73, 144)
HSL	hsl(323, 46%, 51%)
HSV	hsv(323, 61%, 73%)
CMYK	cmyk(0%, 61%, 23%, 26.7%)
CIE-LAB	lab(48.69, 53.49, -16.03)
CIE-LCH	lch(48.69, 55.84, 343.31°)
OKLab	oklab(57.95% 0.1608 -0.0425)
OKLCH	oklch(57.95% 0.166 345.2)
XYZ	xyz(27.9110, 17.3461, 28.2583)
Luminance	0.1734 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB4990 #49BB74

analogous

#AD49BB #BB4990 #BB4957

triadic

#BB4990 #90BB49 #4990BB

tetradic

#BB4990 #BBAD49 #49BB74 #4957BB

square

#BB4990 #BBAD49 #49BB74 #4957BB

split-complementary

#BB4990 #57BB49 #49BBAD

monochromatic

#64254D #91366F #BB4990 #CC76AB #DCA2C6

Accessibility & contrast

On white

4.70

#BB4990 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.47

#BB4990 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB4990

4.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB4990	#FFFFFF	#000000	##FFFFFF
##BB4990	1.00	4.70	4.47	4.70
#FFFFFF	4.70	1.00	21.00	1.00
#000000	4.47	21.00	1.00	21.00
##FFFFFF	4.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#546792

Deuteranopia (green-blind)

#757B8D

Tritanopia (blue-blind)

#C74866

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #bb4990;
/* rgb */ color: rgb(187, 73, 144);
/* oklch */ color: oklch(58.0% 0.166 345.2);

Tailwind

colors: {
  custom: {
    50: '#d382b0',
    500: '#bb4990',
    950: '#000000',
  },
}

SCSS

$custom: #bb4990;
$custom-light: #d382b0;
$custom-dark: #000000;

JSON

{
  "hex": "#bb4990",
  "rgb": {
    "r": 187,
    "g": 73,
    "b": 144
  },
  "hsl": {
    "h": 322.632,
    "s": 45.6,
    "l": 50.98
  },
  "oklch": {
    "l": 0.57952,
    "c": 0.16632,
    "h": 345.2
  },
  "luminance": 0.17343
}

Semantic roles & 50–950 ramp

primary

#BB4990

secondary

#97C9AA

accent

#D58453

background

#FDF8FA

surface

#FAEFF4

border

#D3CACE

text

#150B10

muted

#837C7F

Preview Lab

Preview with #BB4990

Body copy rendered with the generated semantic roles for this colour.

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