#BB40D0#BB40D0

#BB40D0 is a mid, highly saturated purple. Relative luminance 0.188; OKLCH L 60.2% C 0.228 H 321.5°. Best body text is #000000 at 4.76:1 contrast (WCAG AA passes).

Color values

HEX	#BB40D0
RGB	rgb(187, 64, 208)
HSL	hsl(291, 61%, 53%)
HSV	hsv(291, 69%, 82%)
CMYK	cmyk(10.1%, 69.2%, 0%, 18.4%)
CIE-LAB	lab(50.44, 67.56, -50.79)
CIE-LCH	lch(50.44, 84.52, 323.07°)
OKLab	oklab(60.22% 0.1781 -0.1419)
OKLCH	oklch(60.22% 0.228 321.5)
XYZ	xyz(33.7108, 18.7875, 61.5130)
Luminance	0.1879 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BB40D0 #55D040

analogous

#7340D0 #BB40D0 #D0409D

triadic

#BB40D0 #D0BB40 #40D0BB

tetradic

#BB40D0 #D07340 #55D040 #409DD0

square

#BB40D0 #D07340 #55D040 #409DD0

split-complementary

#BB40D0 #9DD040 #40D073

monochromatic

#6B1E78 #972AA9 #BB40D0 #CC71DC #DEA2E8

Accessibility & contrast

On white

4.41

#BB40D0 on #FFFFFF

AA ✗AA large ✓AAA ✗

On black

4.76

#BB40D0 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#000000 on #BB40D0

4.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BB40D0	#FFFFFF	#000000	##000000
##BB40D0	1.00	4.41	4.76	4.76
#FFFFFF	4.41	1.00	21.00	21.00
#000000	4.76	21.00	1.00	1.00
##000000	4.76	21.00	1.00	1.00

Color blindness preview

Protanopia (red-blind)

#016FD4

Deuteranopia (green-blind)

#517DCD

Tritanopia (blue-blind)

#BD5A84

Achromatopsia (no color)

#787878

Design tokens & code

CSS

--color: #bb40d0;
/* rgb */ color: rgb(187, 64, 208);
/* oklch */ color: oklch(60.2% 0.228 321.5);

Tailwind

colors: {
  custom: {
    50: '#d37fdf',
    500: '#bb40d0',
    950: '#000000',
  },
}

SCSS

$custom: #bb40d0;
$custom-light: #d37fdf;
$custom-dark: #000000;

JSON

{
  "hex": "#bb40d0",
  "rgb": {
    "r": 187,
    "g": 64,
    "b": 208
  },
  "hsl": {
    "h": 291.25,
    "s": 60.504,
    "l": 53.333
  },
  "oklch": {
    "l": 0.60218,
    "c": 0.22773,
    "h": 321.5
  },
  "luminance": 0.18786
}

Semantic roles & 50–950 ramp

primary

#BB40D0

secondary

#A0D597

accent

#E4445B

background

#FDF8FD

surface

#FAEFFB

border

#D3CAD4

text

#150B15

muted

#837C83

Preview Lab

Preview with #BB40D0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →