#7340D0#7340D0

#7340D0 is a mid, highly saturated violet. Relative luminance 0.119; OKLCH L 51.5% C 0.208 H 294.1°. Best body text is #FFFFFF at 6.23:1 contrast (WCAG AA passes).

Color values

HEX	#7340D0
RGB	rgb(115, 64, 208)
HSL	hsl(261, 61%, 53%)
HSV	hsv(261, 69%, 82%)
CMYK	cmyk(44.7%, 69.2%, 0%, 18.4%)
CIE-LAB	lab(41.00, 53.11, -66.49)
CIE-LCH	lch(41.00, 85.10, 308.62°)
OKLab	oklab(51.48% 0.085 -0.1903)
OKLCH	oklch(51.48% 0.208 294.1)
XYZ	xyz(20.2857, 11.8651, 60.8837)
Luminance	0.1187 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#7340D0 #9DD040

analogous

#4055D0 #7340D0 #BB40D0

triadic

#7340D0 #D07340 #40D073

tetradic

#7340D0 #D04055 #9DD040 #40D0BB

square

#7340D0 #D04055 #9DD040 #40D0BB

split-complementary

#7340D0 #D0BB40 #55D040

monochromatic

#3E1E78 #572AA9 #7340D0 #9771DC #BBA2E8

Accessibility & contrast

On white

6.23

#7340D0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.37

#7340D0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #7340D0

6.23:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##7340D0	#FFFFFF	#000000	##FFFFFF
##7340D0	1.00	6.23	3.37	6.23
#FFFFFF	6.23	1.00	21.00	1.00
#000000	3.37	21.00	1.00	21.00
##FFFFFF	6.23	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0062D4

Deuteranopia (green-blind)

#005ECD

Tritanopia (blue-blind)

#586483

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #7340d0;
/* rgb */ color: rgb(115, 64, 208);
/* oklch */ color: oklch(51.5% 0.208 294.1);

Tailwind

colors: {
  custom: {
    50: '#a379df',
    500: '#7340d0',
    950: '#000000',
  },
}

SCSS

$custom: #7340d0;
$custom-light: #a379df;
$custom-dark: #000000;

JSON

{
  "hex": "#7340d0",
  "rgb": {
    "r": 115,
    "g": 64,
    "b": 208
  },
  "hsl": {
    "h": 261.25,
    "s": 60.504,
    "l": 53.333
  },
  "oklch": {
    "l": 0.51479,
    "c": 0.20843,
    "h": 294.1
  },
  "luminance": 0.11866
}

Semantic roles & 50–950 ramp

primary

#7340D0

secondary

#BFD597

accent

#E444AB

background

#FAF7FD

surface

#F4EEFB

border

#CEC9D4

text

#100915

muted

#7F7B83

Preview Lab

Preview with #7340D0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →