#BB37B4#BB37B4

#BB37B4 is a mid, highly saturated purple. Relative luminance 0.166; OKLCH L 57.8% C 0.216 H 330.2°. Best body text is #FFFFFF at 4.86:1 contrast (WCAG AA passes).

Color values

HEX#BB37B4
RGBrgb(187, 55, 180)
HSLhsl(303, 55%, 47%)
HSVhsv(303, 71%, 73%)
CMYKcmyk(0%, 70.6%, 3.7%, 26.7%)
CIE-LABlab(47.75, 66.04, -38.84)
CIE-LCHlch(47.75, 76.61, 329.54°)
OKLaboklab(57.79% 0.1872 -0.1071)
OKLCHoklch(57.79% 0.216 330.2)
XYZxyz(30.0978, 16.5948, 44.7891)
Luminance0.1659 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BB37B4 #37BB3E
analogous
#8037BB #BB37B4 #BB3772
triadic
#BB37B4 #B4BB37 #37B4BB
tetradic
#BB37B4 #BB8037 #37BB3E #3772BB
square
#BB37B4 #BB8037 #37BB3E #3772BB
split-complementary
#BB37B4 #72BB37 #37BB80
monochromatic
#5C1B59 #8C2986 #BB37B4 #D05FCA #DE8EDA

Accessibility & contrast

On white

4.86
#BB37B4 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

4.32
#BB37B4 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BB37B4
4.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BB37B4#FFFFFF#000000##FFFFFF
##BB37B41.004.864.324.86
#FFFFFF4.861.0021.001.00
#0000004.3221.001.0021.00
##FFFFFF4.861.0021.001.00

Color blindness preview

Protanopia (red-blind)
#2966B7
Deuteranopia (green-blind)
#5E78B1
Tritanopia (blue-blind)
#C24872
Achromatopsia (no color)
#717171

Design tokens & code

CSS
--color: #bb37b4;
/* rgb */ color: rgb(187, 55, 180);
/* oklch */ color: oklch(57.8% 0.216 330.2);
Tailwind
colors: {
  custom: {
    50: '#d37acb',
    500: '#bb37b4',
    950: '#000000',
  },
}
SCSS
$custom: #bb37b4;
$custom-light: #d37acb;
$custom-dark: #000000;
JSON
{
  "hex": "#bb37b4",
  "rgb": {
    "r": 187,
    "g": 55,
    "b": 180
  },
  "hsl": {
    "h": 303.182,
    "s": 54.545,
    "l": 47.451
  },
  "oklch": {
    "l": 0.57788,
    "c": 0.21566,
    "h": 330.2
  },
  "luminance": 0.16592
}

Semantic roles & 50–950 ramp

primary
#BB37B4
secondary
#85C989
accent
#DE524A
background
#FDF7FC
surface
#FAEEF8
border
#D3C9D1
text
#150A13
muted
#837C82

Preview Lab

Preview with #BB37B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BB37B4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva