#B441AD#B441AD

#B441AD is a mid, vivid purple. Relative luminance 0.165; OKLCH L 57.4% C 0.194 H 330.3°. Best body text is #FFFFFF at 4.88:1 contrast (WCAG AA passes).

Color values

HEX	#B441AD
RGB	rgb(180, 65, 173)
HSL	hsl(304, 47%, 48%)
HSV	hsv(304, 64%, 71%)
CMYK	cmyk(0%, 63.9%, 3.9%, 29.4%)
CIE-LAB	lab(47.63, 59.44, -34.98)
CIE-LCH	lch(47.63, 68.97, 329.52°)
OKLab	oklab(57.37% 0.1684 -0.0962)
OKLCH	oklch(57.37% 0.194 330.3)
XYZ	xyz(28.2553, 16.5031, 41.2243)
Luminance	0.1650 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B441AD #41B448

analogous

#8141B4 #B441AD #B44173

triadic

#B441AD #ADB441 #41ADB4

tetradic

#B441AD #B48141 #41B448 #4173B4

square

#B441AD #B48141 #41B448 #4173B4

split-complementary

#B441AD #73B441 #41B481

monochromatic

#5A2157 #873182 #B441AD #C969C3 #D996D5

Accessibility & contrast

On white

4.88

#B441AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.30

#B441AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B441AD

4.88:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B441AD	#FFFFFF	#000000	##FFFFFF
##B441AD	1.00	4.88	4.30	4.88
#FFFFFF	4.88	1.00	21.00	1.00
#000000	4.30	21.00	1.00	21.00
##FFFFFF	4.88	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3867B0

Deuteranopia (green-blind)

#6077AA

Tritanopia (blue-blind)

#BB4D71

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #b441ad;
/* rgb */ color: rgb(180, 65, 173);
/* oklch */ color: oklch(57.4% 0.194 330.3);

Tailwind

colors: {
  custom: {
    50: '#ce7ec6',
    500: '#b441ad',
    950: '#000000',
  },
}

SCSS

$custom: #b441ad;
$custom-light: #ce7ec6;
$custom-dark: #000000;

JSON

{
  "hex": "#b441ad",
  "rgb": {
    "r": 180,
    "g": 65,
    "b": 173
  },
  "hsl": {
    "h": 303.652,
    "s": 46.939,
    "l": 48.039
  },
  "oklch": {
    "l": 0.57371,
    "c": 0.19397,
    "h": 330.3
  },
  "luminance": 0.16501
}

Semantic roles & 50–950 ramp

primary

#B441AD

secondary

#8CC58F

accent

#D75951

background

#FDF8FC

surface

#FAEFF8

border

#D3CAD1

text

#140A13

muted

#837C82

Preview Lab

Preview with #B441AD

Body copy rendered with the generated semantic roles for this colour.

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