#B940BD#B940BD

#B940BD is a mid, highly saturated purple. Relative luminance 0.177; OKLCH L 58.8% C 0.211 H 326.5°. Best body text is #FFFFFF at 4.63:1 contrast (WCAG AA passes).

Color values

HEX	#B940BD
RGB	rgb(185, 64, 189)
HSL	hsl(298, 49%, 50%)
HSV	hsv(298, 66%, 74%)
CMYK	cmyk(2.1%, 66.1%, 0%, 25.9%)
CIE-LAB	lab(49.08, 63.76, -42.00)
CIE-LCH	lch(49.08, 76.35, 326.63°)
OKLab	oklab(58.84% 0.176 -0.1164)
OKLCH	oklch(58.84% 0.211 326.5)
XYZ	xyz(31.0257, 17.6572, 49.9083)
Luminance	0.1766 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B940BD #44BD40

analogous

#7B40BD #B940BD #BD4083

triadic

#B940BD #BDB940 #40BDB9

tetradic

#B940BD #BD7B40 #44BD40 #4083BD

square

#B940BD #BD7B40 #44BD40 #4083BD

split-complementary

#B940BD #83BD40 #40BD7B

monochromatic

#5F2162 #8C318F #B940BD #CA6DCD #DB9ADD

Accessibility & contrast

On white

4.63

#B940BD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.53

#B940BD on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #B940BD

4.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B940BD	#FFFFFF	#000000	##FFFFFF
##B940BD	1.00	4.63	4.53	4.63
#FFFFFF	4.63	1.00	21.00	1.00
#000000	4.53	21.00	1.00	21.00
##FFFFFF	4.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2A6BC1

Deuteranopia (green-blind)

#5C7ABA

Tritanopia (blue-blind)

#BE5279

Achromatopsia (no color)

#757575

Design tokens & code

CSS

--color: #b940bd;
/* rgb */ color: rgb(185, 64, 189);
/* oklch */ color: oklch(58.8% 0.211 326.5);

Tailwind

colors: {
  custom: {
    50: '#d17ed1',
    500: '#b940bd',
    950: '#000000',
  },
}

SCSS

$custom: #b940bd;
$custom-light: #d17ed1;
$custom-dark: #000000;

JSON

{
  "hex": "#b940bd",
  "rgb": {
    "r": 185,
    "g": 64,
    "b": 189
  },
  "hsl": {
    "h": 298.08,
    "s": 49.407,
    "l": 49.608
  },
  "oklch": {
    "l": 0.5884,
    "c": 0.21096,
    "h": 326.5
  },
  "luminance": 0.17655
}

Semantic roles & 50–950 ramp

primary

#B940BD

secondary

#92C990

accent

#D94F53

background

#FDF8FC

surface

#FAEFF9

border

#D3CAD2

text

#140B14

muted

#837C82

Preview Lab

Preview with #B940BD

Body copy rendered with the generated semantic roles for this colour.

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