#B740BF#B740BF

#B740BF is a mid, highly saturated purple. Relative luminance 0.175; OKLCH L 58.7% C 0.212 H 325.2°. Best body text is #FFFFFF at 4.67:1 contrast (WCAG AA passes).

Color values

HEX	#B740BF
RGB	rgb(183, 64, 191)
HSL	hsl(296, 50%, 50%)
HSV	hsv(296, 66%, 75%)
CMYK	cmyk(4.2%, 66.5%, 0%, 25.1%)
CIE-LAB	lab(48.88, 63.64, -43.50)
CIE-LCH	lch(48.88, 77.09, 325.65°)
OKLab	oklab(58.67% 0.1738 -0.1208)
OKLCH	oklch(58.67% 0.212 325.2)
XYZ	xyz(30.7651, 17.4976, 51.0370)
Luminance	0.1750 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B740BF #48BF40

analogous

#7740BF #B740BF #BF4088

triadic

#B740BF #BFB740 #40BFB7

tetradic

#B740BF #BF7740 #48BF40 #4088BF

square

#B740BF #BF7740 #48BF40 #4088BF

split-complementary

#B740BF #88BF40 #40BF77

monochromatic

#5F2163 #8B3191 #B740BF #C86ECE #DA9CDE

Accessibility & contrast

On white

4.67

#B740BF on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.50

#B740BF on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #B740BF

4.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B740BF	#FFFFFF	#000000	##FFFFFF
##B740BF	1.00	4.67	4.50	4.67
#FFFFFF	4.67	1.00	21.00	1.00
#000000	4.50	21.00	1.00	21.00
##FFFFFF	4.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#266BC3

Deuteranopia (green-blind)

#5979BC

Tritanopia (blue-blind)

#BB537A

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #b740bf;
/* rgb */ color: rgb(183, 64, 191);
/* oklch */ color: oklch(58.7% 0.212 325.2);

Tailwind

colors: {
  custom: {
    50: '#d07ed3',
    500: '#b740bf',
    950: '#000000',
  },
}

SCSS

$custom: #b740bf;
$custom-light: #d07ed3;
$custom-dark: #000000;

JSON

{
  "hex": "#b740bf",
  "rgb": {
    "r": 183,
    "g": 64,
    "b": 191
  },
  "hsl": {
    "h": 296.22,
    "s": 49.804,
    "l": 50
  },
  "oklch": {
    "l": 0.58673,
    "c": 0.21162,
    "h": 325.2
  },
  "luminance": 0.17496
}

Semantic roles & 50–950 ramp

primary

#B740BF

secondary

#95CA91

accent

#D94E57

background

#FDF8FD

surface

#FAEFFA

border

#D3CAD3

text

#140B14

muted

#837C83

Preview Lab

Preview with #B740BF

Body copy rendered with the generated semantic roles for this colour.

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