#B73DC4#B73DC4

#B73DC4 is a mid, highly saturated purple. Relative luminance 0.174; OKLCH L 58.7% C 0.219 H 323.7°. Best body text is #FFFFFF at 4.69:1 contrast (WCAG AA passes).

Color values

HEX	#B73DC4
RGB	rgb(183, 61, 196)
HSL	hsl(294, 53%, 50%)
HSV	hsv(294, 69%, 77%)
CMYK	cmyk(6.6%, 68.9%, 0%, 23.1%)
CIE-LAB	lab(48.75, 65.67, -46.60)
CIE-LCH	lch(48.75, 80.52, 324.64°)
OKLab	oklab(58.67% 0.177 -0.1298)
OKLCH	oklch(58.67% 0.219 323.7)
XYZ	xyz(31.1601, 17.3921, 53.9296)
Luminance	0.1739 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#B73DC4 #4AC43D

analogous

#733DC4 #B73DC4 #C43D8E

triadic

#B73DC4 #C4B73D #3DC4B7

tetradic

#B73DC4 #C4733D #4AC43D #3D8EC4

square

#B73DC4 #C4733D #4AC43D #3D8EC4

split-complementary

#B73DC4 #8EC43D #3DC473

monochromatic

#601F67 #8C2E96 #B73DC4 #C86CD2 #DA9BE1

Accessibility & contrast

On white

4.69

#B73DC4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.48

#B73DC4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #B73DC4

4.69:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##B73DC4	#FFFFFF	#000000	##FFFFFF
##B73DC4	1.00	4.69	4.48	4.69
#FFFFFF	4.69	1.00	21.00	1.00
#000000	4.48	21.00	1.00	21.00
##FFFFFF	4.69	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#166BC8

Deuteranopia (green-blind)

#5479C1

Tritanopia (blue-blind)

#BA547C

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #b73dc4;
/* rgb */ color: rgb(183, 61, 196);
/* oklch */ color: oklch(58.7% 0.219 323.7);

Tailwind

colors: {
  custom: {
    50: '#d07dd6',
    500: '#b73dc4',
    950: '#000000',
  },
}

SCSS

$custom: #b73dc4;
$custom-light: #d07dd6;
$custom-dark: #000000;

JSON

{
  "hex": "#b73dc4",
  "rgb": {
    "r": 183,
    "g": 61,
    "b": 196
  },
  "hsl": {
    "h": 294.222,
    "s": 53.36,
    "l": 50.392
  },
  "oklch": {
    "l": 0.58668,
    "c": 0.21945,
    "h": 323.7
  },
  "luminance": 0.1739
}

Semantic roles & 50–950 ramp

primary

#B73DC4

secondary

#96CD90

accent

#DD4B59

background

#FDF8FD

surface

#FAEFFA

border

#D3CAD3

text

#140A14

muted

#837C83

Preview Lab

Preview with #B73DC4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →