#733DC4#733DC4

#733DC4 is a mid, vivid violet. Relative luminance 0.110; OKLCH L 50.1% C 0.198 H 296.9°. Best body text is #FFFFFF at 6.58:1 contrast (WCAG AA passes).

Color values

HEX	#733DC4
RGB	rgb(115, 61, 196)
HSL	hsl(264, 53%, 50%)
HSV	hsv(264, 69%, 77%)
CMYK	cmyk(41.3%, 68.9%, 0%, 23.1%)
CIE-LAB	lab(39.53, 51.47, -61.93)
CIE-LCH	lch(39.53, 80.53, 309.73°)
OKLab	oklab(50.13% 0.0899 -0.1769)
OKLCH	oklch(50.13% 0.198 296.9)
XYZ	xyz(18.7002, 10.9675, 53.3455)
Luminance	0.1097 (WCAG relative)
Temperature	cool
Family	violet

Closest named colors

Blue With A Hint Of Purple

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#733DC4 #8EC43D

analogous

#3D4AC4 #733DC4 #B73DC4

triadic

#733DC4 #C4733D #3DC473

tetradic

#733DC4 #C43D4A #8EC43D #3DC4B7

square

#733DC4 #C43D4A #8EC43D #3DC4B7

split-complementary

#733DC4 #C4B73D #4AC43D

monochromatic

#3C1F67 #572E96 #733DC4 #956CD2 #B79BE1

Accessibility & contrast

On white

6.58

#733DC4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.19

#733DC4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #733DC4

6.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##733DC4	#FFFFFF	#000000	##FFFFFF
##733DC4	1.00	6.58	3.19	6.58
#FFFFFF	6.58	1.00	21.00	1.00
#000000	3.19	21.00	1.00	21.00
##FFFFFF	6.58	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005EC8

Deuteranopia (green-blind)

#005BC1

Tritanopia (blue-blind)

#5E5E7C

Achromatopsia (no color)

#5D5D5D

Design tokens & code

CSS

--color: #733dc4;
/* rgb */ color: rgb(115, 61, 196);
/* oklch */ color: oklch(50.1% 0.198 296.9);

Tailwind

colors: {
  custom: {
    50: '#a276d7',
    500: '#733dc4',
    950: '#000000',
  },
}

SCSS

$custom: #733dc4;
$custom-light: #a276d7;
$custom-dark: #000000;

JSON

{
  "hex": "#733dc4",
  "rgb": {
    "r": 115,
    "g": 61,
    "b": 196
  },
  "hsl": {
    "h": 264,
    "s": 53.36,
    "l": 50.392
  },
  "oklch": {
    "l": 0.50134,
    "c": 0.19845,
    "h": 296.9
  },
  "luminance": 0.10968
}

Semantic roles & 50–950 ramp

primary

#733DC4

secondary

#B4CD90

accent

#DD4BA2

background

#FAF7FD

surface

#F4EDFA

border

#CEC8D3

text

#100914

muted

#7F7B83

Preview Lab

Preview with #733DC4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →