#733DC4#733DC4

#733DC4 is a mid, vivid violet. Relative luminance 0.110; OKLCH L 50.1% C 0.198 H 296.9°. Best body text is #FFFFFF at 6.58:1 contrast (WCAG AA passes).

Color values

HEX#733DC4
RGBrgb(115, 61, 196)
HSLhsl(264, 53%, 50%)
HSVhsv(264, 69%, 77%)
CMYKcmyk(41.3%, 68.9%, 0%, 23.1%)
CIE-LABlab(39.53, 51.47, -61.93)
CIE-LCHlch(39.53, 80.53, 309.73°)
OKLaboklab(50.13% 0.0899 -0.1769)
OKLCHoklch(50.13% 0.198 296.9)
XYZxyz(18.7002, 10.9675, 53.3455)
Luminance0.1097 (WCAG relative)
Temperaturecool
Familyviolet

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#733DC4 #8EC43D
analogous
#3D4AC4 #733DC4 #B73DC4
triadic
#733DC4 #C4733D #3DC473
tetradic
#733DC4 #C43D4A #8EC43D #3DC4B7
square
#733DC4 #C43D4A #8EC43D #3DC4B7
split-complementary
#733DC4 #C4B73D #4AC43D
monochromatic
#3C1F67 #572E96 #733DC4 #956CD2 #B79BE1

Accessibility & contrast

On white

6.58
#733DC4 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.19
#733DC4 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #733DC4
6.58:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##733DC4#FFFFFF#000000##FFFFFF
##733DC41.006.583.196.58
#FFFFFF6.581.0021.001.00
#0000003.1921.001.0021.00
##FFFFFF6.581.0021.001.00

Color blindness preview

Protanopia (red-blind)
#005EC8
Deuteranopia (green-blind)
#005BC1
Tritanopia (blue-blind)
#5E5E7C
Achromatopsia (no color)
#5D5D5D

Design tokens & code

CSS
--color: #733dc4;
/* rgb */ color: rgb(115, 61, 196);
/* oklch */ color: oklch(50.1% 0.198 296.9);
Tailwind
colors: {
  custom: {
    50: '#a276d7',
    500: '#733dc4',
    950: '#000000',
  },
}
SCSS
$custom: #733dc4;
$custom-light: #a276d7;
$custom-dark: #000000;
JSON
{
  "hex": "#733dc4",
  "rgb": {
    "r": 115,
    "g": 61,
    "b": 196
  },
  "hsl": {
    "h": 264,
    "s": 53.36,
    "l": 50.392
  },
  "oklch": {
    "l": 0.50134,
    "c": 0.19845,
    "h": 296.9
  },
  "luminance": 0.10968
}

Semantic roles & 50–950 ramp

primary
#733DC4
secondary
#B4CD90
accent
#DD4BA2
background
#FAF7FD
surface
#F4EDFA
border
#CEC8D3
text
#100914
muted
#7F7B83

Preview Lab

Preview with #733DC4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#733DC4 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva